Featured Archives | World Branding Forum

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Gillette Venus is collaborating with beauty and lifestyle YouTube star, Remi Cruz, to release the brand's first ever limited-edition razor. Gillette Venus, in partnership with beauty...

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Nintendo Adds Joker to Super Smash Bros Cast

Thomas Ng

December 7, 2018December 7, 2018

The Joker character from the famed Persona 5 game has joined Super Smash Bros Ultimate for Nintendo Switch as a playable DLC fighter. Nintendo has...

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Branding Featured News

Exchange Hotel Vancouver Reveals New Look

Olivia Pearce

December 7, 2018December 7, 2018

Located in the heart of the city’s upscale fashion and financial districts, Exchange Hotel Vancouver presents a newly enhanced appearance. Exchange Hotel Vancouver is offering...

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Ketchum Lead Inducted into ICCO Hall of Fame

Anisha Kapoor

December 7, 2018December 7, 2018

Barri Rafferty of Ketchum was recently inducted into the International Communications Consultancy Organisation’s Hall of Fame in London. Ketchum partner and president, Barri Rafferty, has...

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Branding Featured News Videos

NBA Playmakers Premieres on YouTube

Olivia Pearce

December 6, 2018December 7, 2018

The NBA and BroadbandTV have created a YouTube channel and series that will feature joint productions and digital influencer content. The National Basketball Association and...

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Featured Marketing News

Renaissance Reinvents the Iconic Savery Hotel

Deborah Joy Peter

December 6, 2018December 6, 2018

Renaissance Hotels has breathed new life into the historic Savery Hotel located in Des Moines, spending millions on its refurbishment. Following a multi-million-dollar revamp, the Renaissance...

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Design Featured News

DHL Express Debuts Casetify Collection

Thomas Ng

December 6, 2018December 6, 2018

DHL Express and Casetify have teamed up to roll out a limited-edition capsule collection to introduce to customers worldwide. DHL Express and tech accessories group,...

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Featured Marketing News

Pillsbury Rolls Out Ugly Christmas Sweaters

Anisha Kapoor

December 6, 2018December 6, 2018

Pillsbury has launched a limited-edition collection featuring its Ugly Christmas Sweater creations. The line offers two Doughboy designs. In conjunction with the holidays, Pillsbury is not...

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Branding Featured News Videos

Bacardi Toasts Sun Angels with Heavenly Rum

Olivia Pearce

December 5, 2018December 6, 2018

Bacardi has collaborated with actor and filmmaker, Michael B. Jordan, to create the first ever digital spot for its premium rum collection. Bacardi has unveiled...

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Dodge Pimps Santa’s Ride in Social Media Series

Thomas Ng

December 5, 2018December 5, 2018

Dodge has added to its Big Finish campaign platform with a seven-part social media series starring professional athlete, Bill Goldberg. Dodge has unveiled Jolly Fast Man,...

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Campaigns Featured News Videos

Belle Vodka Rocks Out with Mindi Abair and Band

Deborah Joy Peter

December 5, 2018December 5, 2018

Belle has secured a powerhouse alliance with legendary blues rocker, Mindi Abair, and The Boneshakers, uniting both booze and the blues. Belle has partnered with...

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Advertising Featured News Videos

Foot Locker Takes Nike Home for the Holidays

Joshua Hughes

December 5, 2018December 5, 2018

Foot Locker is collaborating with artistes and athletes from three US cities for the launch of the Home & Away sneaker collection from Nike. Foot Locker...