Google has named its new operating system after a favourite cookie. The Android Oreo tie-up has also welcomed a collaborative superhero.
Google has named the next version of its mobile operating system Android Oreo. The global tie-up with the cookie juggernaut has also welcomed a collaborative superhero—a character that originated from the 2017 solar eclipse and personifies the features of said operating system.
To mark the debut, a kinetic statue has been unveiled and builds on Google’s tradition of creating giant lawn statues with each Android release for placement at its Mountain View headquarters in California. The entry adds to the rich robotics history and interactivity of both brands respectively.
Custom Oreo cookies featuring the Android logo on the embossment were also revealed. Meanwhile, the partnership will entail a variety of initiatives designed to deliver innovative experiences to fans worldwide. Earlier in the year, the pair joined forces for the Oreo Dunk Challenge campaign.
“Our brand seeks to bring people together using fun moments. As such, infusing our playfulness with the openness of Android is the perfect match, and with the Android Oreo superhero, we continue to engage our fans across the world,” said Justin Parnell, Global Brand Director for Oreo.
Google was a global winner at the 2015-2016 and 2016-2017 World Branding Awards in the Technology – Search category.
