FCA and Lionsgate Join Forces for The Hunger Games

The marketing push will include executions across TV, radio, digital, and social media featuring the Dodge, Ram, and Chrysler brands Fiat Chrysler Automobiles (FCA) and Lionsgate...

Hankook Strives for Top Tier with Never Halfway

Given Hankook's strong affiliation with professional baseball, the campaign's launch was timed to coincide with the World Series Hankook Tire America has rolled out a...

Skyy Vodka Raises the Bar with Cranberry Infusion

The latest addition to its Skyy Infusions line-up, the new release will be prominently featured in an upcoming campaign themed, ‘Let’s Holidayy’ American alcohol brand, Skyy...

Nissan Revs Digital Engine for the All-New 2016 Altima

The brand has rolled out an online push called the ‘ALT16 Challenge’ featuring video tests designed for Facebook, Twitter, and Instagram Taking to social media, Nissan...

Nespresso Directs Clooney’s Role as US Brand Ambassador

The brand has expanded its relationship with George Clooney, with the star newly signed on as its official brand ambassador for the US Premium single-serve coffee pioneer,...

Tequila Don Julio Adds Sentimental Value with Tribute to The Legend

The premiere of the web movie takes place three years after Don Julio Gonzalez’s passing, paying homage to the founder, whom the brand calls ‘The Legend’ Diageo-owned...

Cîroc Appoints Sean Combs to Unveil New Apple Variant

The Cîroc Apple is the sixth flavour of the brand’s Ultra Premium collection and joins a line-up of five other fruit-infused best-sellers During an appearance on the...

Spring Metrics Rebrands to Support Global Expansion

The firm has launched its new brand in line with its continued growth across the North American hospitality landscape, with plans to go beyond Marketing technology...

NHPCO Named 2015 Digital PR Awards Finalist for Moments of Life

Since its debut, more than 121,000 unique visitors have visited the campaign’s dedicated website to learn more about the brand’s offerings The Moments of Life...

Texas Chicken Fries Its Way into Bulgaria for Twin Launch

The first store is located in Sofia’s Slaveikov Square while the second has opened its doors in the neighbourhood of Druzhba, with a third...

Getty Images Captures Perfect Shot with THR Partnership

It will serve as exclusive credentialed photographer for The Hollywood Reporter and Pret-a-Reporter as well as the preferred credentialed photographer for Billboard Visual communication heavyweight, Getty Images,...

Continental Tyres Beefs Up Digital Presence for UK

The brand’s UK Tyre Division website has undergone a total revamp, a move which aligns the relaunched version with global sights Continental Tyres has given...

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Apple announces Mac transition to Apple silicon

Apple announces Mac transition to Apple silicon

This transition will establish a common architecture across all Apple products, making it easier for developers to write and optimise their apps for the...
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