LVMH Inaugurates New Eyewear Production Site Manifattura Thélios

Thélios Combines LVMH and Marcolin’s Expertise, as Two Groups Brought Together over Their Same Vision for the Future of Eyewear

Less than a year after the creation of Thélios, a joint venture between LVMH and Marcolin, the Manifattura Thélios was inaugurated on 24 April in Longarone, Italy, a town renowned for its expertise in eyewear.

This new site is dedicated to the production of glasses for the Maisons belonging to the LVMH group.

Toni Belloni, Group Managing Director of the LVMH group, Jean Baptiste Voisin, Chief Strategy Officer of the LVMH group, and Giovanni Zoppas, CEO of Thélios, officially opened this key building for the Group, conceived of as a place of excellence for the eyewear sector.

Launched in 2017, Thélios is a joint venture combining LVMH and Marcolin’s expertise, as two groups brought together over their same vision for the future of eyewear. The company employs 245 people from all over the world, with 100 of them at its Manifattura.

Thanks to the alliance of cutting-edge technologies with unique expertise, the Manifattura Thélios forms a complete and flexible production tool that ensures integral product monitoring, from the initial creative brief to the 3D design, prototyping and final production.

“Italy is a strategic country for the LVMH group. The Manifattura Thélios is proof of the high investment the Group has in favour of Italian economic heritage and its development,” said Toni Belloni, Group Managing Director of the LVMH group

“With the Manifattura Thélios, we aim to anticipate the future whilst showcasing our long-standing expertise. This project combines our taste for top quality products with our respect for a cultural heritage essential to the region,” confirmed Giovanni Zoppas, Chairman and CEO of Thélios

For the conception of this new building, Thélios chose the Designgroup Architetti Associati architect’s office, which developed this Manifattura around corten and different bay windows to offer an ideal and innovative work-space over 8,000 square meters.

The building is also considered durable and environmentally responsible, featuring over 2,300 solar panels installed on the roof.

Thélios is already collaborating with the Maisons Céline, Loewe and FRED.

Louis Vuitton is a four-time Global winner of the World Branding Awards in the Fashion – Luxury category.