Great HealthWorks and Michael Bolton celebrate his 50 years in music with a signature fragrance collection called Time, Love & Tenderness.
Great HealthWorks and Michael Bolton have partnered to launch a fragrance for women and new album by the artiste titled A Symphony of Hits. The three-piece collection—called Time, Love & Tenderness—delivers a combination of perfume, body lotion, and shower gel.
The music compilation and vanity set coincide with the singer’s fifty years in entertainment. The scented capsule begins with the top notes of peach, apple, and orange and blends both jasmine and violet at the heart. Musk, vanilla, and amber give it a lasting romantic finish.
Great HealthWorks is led by founder and CEO, Ken Meares, an entrepreneur and supporter of music. The collaboration showcases the strength of their respective brands, while acting as a catalyst in the expansion of their reach in terms audience and following.
Arranged and recorded at the All Saints College Performing Arts Centre in Perth, the album features twelve of Bolton’s greatest hits and the West Australian Full Harmonic Orchestra. A limited number of signed Collector’s Editions will include both the fragrance and music CD.
Set up in 2003, Great HealthWorks is a manufacturer and distributor of health and lifestyle products, including its flagship brand, OmegaXL. Operating through a vertically integrated model, it promotes and sells using direct-response TV, online, radio, and print advertising.
“I have wanted to do something really special like this for some time. My fans have always encouraged me to pursue my interests beyond music. The response to this fragrance line has been incredible—it’s been rewarding to experience this new shared bond,” said Bolton.