Campaigns Archives | World Branding Forum

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Michael Kors leans into the spirit of community for its Watch Hunger Stop 2020 Campaign, entitled 'Food is Love - Share Your Heart' Michael Kors...

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Campaigns Featured News

P&G Professional develops a new cleaning guide for drivers with Lyft

Olivia Pearce

October 5, 2020

P&G Professional's partnership with Lyft provides cleaning and disinfectant products for drivers P&G Professional company, the away-from-home division of Procter & Gamble, has announced a...

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Campaigns Featured News

IKEA sets to remove non-rechargeable alkaline batteries by 2021

Eliza Jane

October 1, 2020June 14, 2023

IKEA wishes to inspire consumers who need to frequently use batteries to make a switch to rechargeable batteries Following furniture brand, IKEA’s commitment to inspire...

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Campaigns Featured News

Orange and Publicis Conseil gives a second life to old phones

Eliza Jane

September 29, 2020September 29, 2020

Orange raises awareness of the environmental impact of equipment, particularly with mobile phones, which are made of plastic and glass, but also of non-renewable natural...

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Campaigns Featured News

Dettol protects the return of cricket in four year global partnership

Olivia Pearce

September 29, 2020September 29, 2020

Dettol helps inspire and reinforce new hygiene behaviour changes in the next generation of Australians, both through community cricket and Dettol’s Healthy Habits school programme...

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Campaigns Featured Marketing News

Duke’s Mayonnaise announces the launch of its new brand campaign

Olivia Pearce

September 29, 2020

The new campaign celebrates Duke's beloved mayo, iconic southern roots, and passionate fan base Duke's Mayonnaise is launching a new brand campaign called, Duke's. It's...

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Campaigns Featured News

REI Co-op announces ambitious new climate platform

Eliza Jane

September 28, 2020

REI Co-op will more than halve its carbon footprint by 2030, join Climate Neutral and join the 1 Trillion Trees Initiative REI Co-op has announced...

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Campaigns Featured Marketing News

Acura launches its latest campaign for the all-new 2021 TLX sports sedan

Olivia Pearce

September 28, 2020

The 2021 Acura TLX campaign launches "Break the Silence" cinematic short film-style spot with MullenLowe LA The new marketing campaign for the all-new 2021 Acura...

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Campaigns Featured News

Christian Dior celebrates femininity marked by courage and sharing

Eliza Jane

September 25, 2020

In a series of video interviews, Parfums Christian Dior invites extraordinary women to recount their journeys and key moments that shaped their destinies With the...

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Campaigns Featured News

Kenzo announces partnership with World Wide Fund for Nature (WWF)

Olivia Pearce

September 25, 2020

By working closely with governments, communities and conservation partners, Kenzo's initiative aims to double the number of tigers in the wild by 2022, the next...

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Campaigns Featured News

NESCAFÉ launches its latest campaign with Publicis Worldwide

Eliza Jane

September 24, 2020

NESCAFÉ's "Make Your Moment Matter" campaign encourages people to celebrate life moments that we often take for granted and to take the time to enjoy...