Campaigns Archives | World Branding Forum

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IKEA is working throughout the value chain to become more water-efficient by improving water quality and increasing the availability of water where it has influence...

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Campaigns Featured News Technology

Samsung launches ‘Inspired by a True Photo’ creative platform

Thomas Ng

October 9, 2020

Samsung's ‘Inspired by a True Photo’ is a game-changing new creative concept that rekindles our love affair with the power of smartphone photography Samsung Electronics...

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Campaigns Featured News

Adidas aims to drive positive change in and through football

Eliza Jane

October 8, 2020

The Adidas Football Collective is a new movement committed to creating change through football, that brings together past, current and future initiatives aiming to empower...

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Campaigns Featured News

Vanish takes to the runway with new British Fashion Council partnership

Olivia Pearce

October 8, 2020

The partnership is set to further Vanish's mission to promote responsible clothing consumption through a series of consumer education and engagement programmes Vanish, a stain removing...

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Campaigns Featured News

Sprite launches “Create Your Future” voter education programme

Olivia Pearce

October 7, 2020

Sprite's programme will give young creators a platform to share why they vote and use the brand's resources, reach and partners in the hip-hop community...

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Campaigns Featured News

Campari brings Red Passion to life with Wunderman Thompson

Olivia Pearce

October 7, 2020October 7, 2020

Campari encourages its consumers to follow their passions in a series of films featuring pioneering artists from across the globe Campari, the iconic Italian red...

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Campaigns Featured News

Purina and RedRover deepens commitment to domestic abuse survivors

Olivia Pearce

October 6, 2020

Purina and RedRover's national initiative has gained the support of journalist and talk show host, Tamron Hall and Pretty Little Liars actress, Lucy Hale As...

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Campaigns Featured News

Secret Deodorant empowers and supports women with #RaiseItUp

Olivia Pearce

October 6, 2020

Secret Deodorant's spot highlights the challenges women have faced as a result of COVID-19 Secret Deodorant announced the launch of #RaiseItUp, a multi-phased initiative that...

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Campaigns Featured News

Tic Tac kicks off its new brand platform with a 15 second spot

Olivia Pearce

October 6, 2020

Tic Tac hopes to help people hit pause and inspire activities and connection – whether that's dancing to their favorite music, enjoying a walk outside...

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Campaigns Featured News

Jameson Irish Whiskey brings back its iconic “Lost Barrel” ad

Eliza Jane

October 6, 2020October 6, 2020

Jameson Irish Whiskey celebrates the extraordinary lengths for exceptionally smooth Whiskey in new "Legendary Tales" campaign If there were ever a year that needed the...

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Campaigns Featured News

Mucilon launches Taking Care of the Planet for Your Children

Olivia Pearce

October 5, 2020

Mucilon's support for the reforestation in Brazil is part of Nestlé's reforestation programme which was announced earlier this year 'Mucilon: Taking Care of the Planet...