Campaigns Archives | World Branding Forum

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Thanks to Snickers, the most beloved star of Super Bowl XLIX could be someone you might not expect. Today, Mars Chocolate North America gave America...

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Bupa launches new campaign to showcase wider healthcare services

Joshua Hughes

January 19, 2015July 4, 2023

Bupa UK, a leading international healthcare group, just launched a new TV advertising campaign as part of a drive to showcase its healthcare expertise and...

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Advertising Branding Campaigns Featured News

BMW To Advertise At Super Bowl XLIX After 4 Year Hiatus

Joshua Hughes

January 16, 2015July 4, 2023

BMW has announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a...

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Jeep Debuts New TV Spot to Mark 12 Years as ESPN’s X Games Aspen Sponsor

Joshua Hughes

January 15, 2015July 4, 2023

Jeep brand debuts new 30-second television commercial, “Polar Vortex,” in conjunction with ESPN’s X Games Aspen 2015. Campaign to also include print, digital, social and...

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Adidas: Pharrell Williams, David Beckham, Rita Ora and Damian Lillard are not Superstars

Olivia Pearce

January 13, 2015July 4, 2023

When the Superstar shoe was first launched by adidas back in 1969, the word 'Superstar' was unambiguous. Today, the word has been corrupted to the...

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Health Mart Launches New US National Ad Campaign

Olivia Pearce

January 8, 2015July 4, 2023

Health Mart, the largest independent pharmacy network in the US with more than 3,600 locally owned community pharmacies across all 50 states, has launched a...

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Advertising Branding Campaigns Featured News

Calvin Klein Features Justin Bieber And Lara Stone In Global Spring Campaign

Olivia Pearce

January 7, 2015July 4, 2023

Calvin Klein today announced that global superstar and 30-time platinum-selling phenom Justin Bieber will be featured alongside Dutch supermodel Lara Stone in the Spring 2015...

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Branding Campaigns Featured Marketing News

Fisher-Price Asked Parents to Share a Wish For New Year

Anisha Kapoor

January 5, 2015July 4, 2023

Fisher-Price released a short film on New Year's day shot in seven countries and five continents entitled Wishes for Baby, marking the official launch of...

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Advertising Branding Campaigns Featured News

United Biscuits Pulls Rabbit From First Christmas Ad in Over 30 years

Joshua Hughes

December 17, 2014July 4, 2023

United Biscuits, the leading UK manufacturer of biscuits and cakes, launched its first Christmas TV advert in over 30 years recently, and the first ever...

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Advertising Branding Campaigns Featured News

Thinkbox Launches New Ad with Harvey – The World’s Most Resourceful Dog

Joshua Hughes

December 12, 2014July 4, 2023

Harvey the dog uses TV advertising to persuade his owner to let the love of his life move in. Ad will première on broadcast TV...

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Branding Campaigns Featured Marketing News Videos

MasterCard and Gwen Stefani Join Forces to Surprise Cardholders

Anisha Kapoor

December 9, 2014July 4, 2023

Relationship Kicks Off with new Apple Pay focused Ad Spot “Launching” Priceless Surprises Grammy Award-winner Gwen Stefani is taking control of the Priceless Surprises launcher...

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Advertising Branding Campaigns Featured News

Burberry Launches First Global Festive Campaign, Starring Romeo Beckham

Joshua Hughes

December 5, 2014July 4, 2023

Burberry launched its festive campaign with a première of 'From London with Love', a film starring Romeo Beckham. British luxury brand Burberry celebrated the launch...