Campaigns Archives | World Branding Forum

UGG Does Fall with Rosie Huntington-Whiteley

August 23, 2016August 23, 2016

Running throughout the holiday season, the UGG push features a five-part video series featuring iconic style and Rosie Huntington-Whiteley. UGG, a division of Decker Brands,...

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August 22, 2016August 22, 2016

Dove Chocolate Brand Captures the Sweet Side of Life

Anisha Kapoor

The Dove Chocolate promotional push by Mars Chocolate North America inspires people to live life to the fullest and with no regrets. Mars Chocolate North America has...

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Campbell’s Chunky Adds Everyman Card to Game

August 22, 2016August 22, 2016

For the latest Chunky campaign, Campbell’s has inked partnerships with six athletes. The brand is Official Soup Sponsor of the NFL. Campbell’s has enlisted six...

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Campbell Canada Freshens Up Look and Flavours

August 19, 2016August 19, 2016

The Campbell Canada makeover supports the brand’s aim to offer only products that Canadians are proud to serve their families. Campbell Canada has moved to...

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Rémy Martin Moves to the Beat of Jackie Cruz

August 17, 2016August 17, 2016

The music-inspired partnership is an extension of the One Life/Live campaign by Rémy Martin which celebrates people and their talents. Rémy Martin has launched the...

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Stubborn Soda Pops with Robert Kirkman Partnership

August 9, 2016August 9, 2016

Stubborn Soda has partnered with The Walking Dead’s Robert Kirkman and Skybound Entertainment to launch the brand’s campaign. Stubborn Soda, a new line under PepsiCo,...

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Subway Packs Punch into Sandwiches with Rebrand

August 8, 2016August 8, 2016

The strategic move by the food chain follows the recent enhancements made to its menu and Subway Digital launch from earlier in the year. Global...

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Bebe Jazzes Up for Autumn with Fall Escape Push

August 5, 2016October 10, 2016

The push aims to enhance the bebe shopping experience by presenting a broader range that appeal to a fashion-forward clientele. Fashion retailer, bebe, has adopted a fresh approach...

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Advertising Campaigns Featured News

I.N.C. Campaign Celebrates Iris Apfel Emojis

Joshua Hughes

August 5, 2016August 5, 2016

The exclusive fall push with Macy’s has launched a corresponding Snaps-designed emoji keyboard inspired by campaign star, Iris Apfel. I.N.C International Concepts, exclusively at Macy’s,...

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Stella Artois Makes Music to the Sound of Bittersweet

August 4, 2016August 4, 2016

An extension of an ongoing branding campaign, Stella Artois has partnered with The Roots to launch the original song, Bittersweet. Stella Artois has forged a...

Read Time:1 Minute, 27 Second

CenturyLink Secures Denver Broncos’ Brandon Marshall