Björn Borg Fashion Game Becomes Viral Hit
Spreads Love in 176 Countries around the World Just in time for Valentine’s, online advergame First Person Lover has hit a sweet spot with the...
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How The World Shops Cross-border
New study on trends in global cross-border shopping. Results from a new study commissioned by FedEx (FDX) and conducted by Forrester Consulting on the priorities...
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The Race is On! Yahoo and Bing Fight to Gain Search Share from Google
Merkle | RKG Releases Q4 Digital Marketing Report with Over 50 Analyses of Recent Trends Merkle | RKG today released its Q4 Digital Marketing Report...
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Panasonic Introduces Intelligent Retail Shelving Solution
Powershelf Combines Live on Shelf Inventory Awareness, Mobile Phone Advertising and Dynamic Price Adjustments to Improve Profitability and Customer Satisfaction Panasonic, a leading provider of...
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Ace Metrix: Samsung Serves 7 of Top 15 Tech Hardware TV Ads of 2014
Other Winners Include Amazon Fire Phone, Beats, Bose, Canon, Intel, Nest, Microsoft and Sonos. Ace Metrix a standard in television and video advertising analytics, today...
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MUMM Launches World’s First Double Screen Music Video
MUMM House of Champagne today launched the world's first double screen music video for the track 'Dangerous', created with internationally acclaimed DJ David Guetta. This marks...
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Apple Now Worth More Than US$700 billion, Sets New Record
Apple set a new record to become the first brand to be valued at $700bn (£446bn). Thanksgiving came a day early for shareholders of Apple,...
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YuMe Partners Vestel, Launches O2 Brand Campaign
YuMe, Inc. (NYSE: YUME), the digital video brand advertising solutions provider, has struck an exclusive partnership with Vestel, one of the largest TV manufacturers in...
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Argos ‘Get Set Go’ campaign to align with digital transformation
Multi-million pound advertising campaign will signal its shift to become a digital retail leader – the biggest strategy change in its 40-year-plus history The ground-breaking...
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Now TV and WCRS brought The Walking Dead to service stations
Using Amscreen, Now TV and WCRS bring The Walking Dead to service stations nationwide in unique immersive ad. Today, the 13th of October, the new...
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China UnionPay Launches Largest Fashion O2O Campaign
The first major campaign will be conducted in partnership with the Woolmark Company. In response to the rapid growth of online shopping in China, particularly...
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Kantar Media Unveils UK’s First Official Twitter TV Ratings
Kantar Media, the audience measurement company, recently unveiled the UK's official Twitter metric for measuring Twitter TV audience engagement. Developed with Twitter as part of...