Joshua Hughes, Author at World Branding Forum

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Tour by Coca-Cola Aims to Get Fans #ReadyFor the 2018 FIFA World Cup Russia The globe-trotting FIFA World Cup Trophy Tour by Coca-Cola crossed the...

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Advertising Featured News

The Body Shop Launches First US Out-of-Home Ad Campaign

Joshua Hughes

March 20, 2018

Newest 'Forever Against Animal Testing' Ads by The Body Shop Reach Audiences On-the-Go in Prime Locations, Including New York City's First Liveboards Installation Outside of...

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Advertising Featured News

Skechers Wins Ladies Brand of the Year at 2018 Footwear Industry Awards

Joshua Hughes

February 28, 2018

Brand's Growth Allows Skechers to Be One of the Most In-Demand Brands in the UK Skechers USA has been named Ladies Brand of the Year...

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Advertising Campaigns Featured News

Hormel Foods Launches Be Smooth Like Skippy Campaign

Joshua Hughes

February 26, 2018February 26, 2018

SKIPPY Commercial Uses Grammy-Winning Song to Amplify Its Product Quality Hormel Foods, the makers of SKIPPY peanut butter launched the BE SMOOTH LIKE SKIPPY advertising...

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Advertising Featured News

Sixt Rent-a-Car’s Valentine’s Ad Ends with Hilarious Twist

Joshua Hughes

February 9, 2018February 9, 2018

Love Finds its Way in Sixt's Emotionally Touched Valentine's Ad Campaign Sixt Rent-a-Car, a luxury car rental service with more than 2,000 locations in over...

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Advertising Featured News

Toyota to Run Three Super Bowl Ads for the First Time

Joshua Hughes

February 2, 2018May 8, 2018

Lauren Woolstencroft Overcomes the Impossible in "Good Odds" in Toyota Primetime Super Bowl LII TV Spot Toyota is returning to the 2018 Super Bowl like...

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Advertising Featured Marketing News

Shutterstock Celebrates 1 Billion Licenses Sold

Joshua Hughes

February 1, 2018February 2, 2018

Achievement by Shutterstock Signifies Prominent Role of Visual Communications in Advertising, Marketing, and Film Industries Shutterstock, a global technology company offering a creative platform for...

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Advertising Featured News

Volvo Trucks Features World’s Largest Unboxing

Joshua Hughes

January 31, 2018

Newest Truck from Volvo Trucks North America Delivered in Record-Breaking Unboxing Video At the unofficial kick-off to 2018, Volvo Trucks shared its most recent viral...

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Advertising Featured News

PepsiCo Debuts Doritos Blaze and MTN DEW ICE Joint Ad

Joshua Hughes

January 31, 2018January 31, 2018

Star-Studded Joint Advertisement a First for PepsiCo Products Doritos Blaze and MTN DEW ICE, both products of PepsiCo, unveiled their joint advertisement that will air...

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Advertising Campaigns Featured News

New Budweiser Commercial Celebrates Employees

Joshua Hughes

January 26, 2018June 13, 2023

Budweiser commercial spotlights emergency drinking water programme, pledging to do more through new commitment Budweiser released its Super Bowl LII commercial showcasing Anheuser-Busch employees, who...

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Advertising Campaigns Featured News

Meet the Kardashians in New Calvin Klein Global Campaign

Joshua Hughes

January 25, 2018January 25, 2018

Calvin Klein Campaign Led by Kim Kardashian West, Khloé Kardashian, Kourtney Kardashian, Kendall Jenner and Kylie Jenner Calvin Klein, a wholly owned subsidiary of PVH...

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Advertising Featured News

Danny DeVito Stars in M&M’S Super Bowl LII Commercial

Joshua Hughes

January 23, 2018January 23, 2018

Brand Releases Online Video with Comedian Danny DeVito to Tease its New Super Bowl Spot M&M'S released a short online video revealing that Danny DeVito...