Eliza Jane, Author at World Branding Forum

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2 June is Black Out Tuesday, a day of collective disconnect from work meant to help people reflect and come together in support of the...

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Advertising Campaigns Featured News

Nike releases “Don’t Do It” ad campaign in combat against racism

Eliza Jane

June 2, 2020

Nike speaks out against racism in its latest 60-second spot Nike has taken a stand against racism with its latest ad campaign, "Don't Do It"...

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Branding Design Featured News

Lamborghini and the LEGO Group recreate the Lamborghini Sián FKP 37

Eliza Jane

May 29, 2020

Lamborghini partners LEGO Group to recreate the most powerful Lamborghini produced in LEGO Technic Automobili Lamborghini and the LEGO Group have partnered to produce the...

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Branding Design Featured News Technology

Jaguar powers extraordinary stories with Sky Documentaries

Eliza Jane

May 28, 2020

Jaguar launches a series of 15-second films that ‘bookend’ Sky Documentaries programmes Jaguar UK has partnered with Sky Media for the launch of Sky Documentaries,...

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Advertising Featured News

Petronas releases its first animated web film for Hari Raya Aidil Fitri

Eliza Jane

May 26, 2020May 26, 2020

Petronas lifts Malaysian spirits with its 90-second spot as the nation celebrates Eid al-Fitr during unprecedented times Petronas, a Malaysian oil and gas company, recently...

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Advertising Campaigns Featured News

Mulino Bianco finds happiness in the little things with Publicis Italy

Eliza Jane

May 26, 2020May 26, 2020

Mulino Bianco to restart from the little moments of happiness with Publicis Italy in latest advertising campaign Forty-five years after its founding, Mulino Bianco –...

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Campaigns Featured News

Ajinomoto Group Takes Out the Hate in latest campaign

Eliza Jane

May 22, 2020May 22, 2020

The Ajinomoto Group donates to the Asian American Legal Defense and Education Fund in the US As part of a larger COVID-19 response effort in...

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BMW Motorsport drivers benefit from mental training at Formula Medicine

Eliza Jane

May 22, 2020May 22, 2020

Mental strength is playing an increasingly important role in motorsport. It’s not enough to simply drive fast if you want to be a world-class racing...

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Campaigns Featured News

Adidas gives back to frontliners with latest #HomeTeamHero challenge

Eliza Jane

May 21, 2020May 21, 2020

Adidas is offering a way to give back and say thank you to all those heroes who never stopped moving for us For weeks countless...

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Branding Design Featured News

Puma explores sustainable technologies in latest Puma x CSM collection

Eliza Jane

May 21, 2020May 21, 2020

Puma and Central Saint Martins explore more sustainable technologies of textile manufacturing in the latest collection Global sports company Puma has teamed up with the...

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Branding Featured News

MINI appoints Anomaly London as its new creative and digital agency

Eliza Jane

May 20, 2020

MINI appoints Anomaly London to drive its international product and brand approach The British premium automobile brand MINI will be working together with a new...

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IKEA signs UN’s “Uniting business and governments to recover better”

Eliza Jane

May 20, 2020May 20, 2020

In light of COVID-19, furniture brand and winner of the World Branding Awards, IKEA joins forces with 155 businesses by signing the UN-backed statement “Uniting business and...