Advertising Archives | World Branding Forum

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BrandZ China Top 100 Portfolio Brands Nearly Tripled the Growth Rate of the MSCI China Index Since July 2010 Technology giant Tencent has retained the...

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Meredith Names Klarn DePalma Executive VP Of MNI Targeted Media

Anisha Kapoor

March 23, 2018March 23, 2018

DePalma Will Lead Targeted Digital and Print Advertising Business, which Joined Meredith's Local Media Group after Acquisition of Time Inc Meredith Corporation has promoted Klarn DePalma...

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Advertising Industry Marketing

McCann Wins Network of the Year Again at ANDY Awards

Anisha Kapoor

March 23, 2018

2018 GRANDY Award Won by McCann for "Fearless Girl" Statue Installed in New York City's Wall Street Area For the second consecutive year, McCann was...

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Advertising Featured News

Coca-Cola FIFA World Cup Trophy Tour Crosses Midway Mark

Joshua Hughes

March 21, 2018March 21, 2018

Tour by Coca-Cola Aims to Get Fans #ReadyFor the 2018 FIFA World Cup Russia The globe-trotting FIFA World Cup Trophy Tour by Coca-Cola crossed the...

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Advertising Industry Marketing

Adam O’Conor Joins Grey as Chairman and CEO of Greater China Agency

Anisha Kapoor

March 21, 2018May 8, 2018

Ogilvy Veteran One of Asia-Pacific's Most Accomplished Leaders, Joins Key Grey Leadership Posts Michael Houston, Worldwide CEO of Grey Group, announced that Adam O'Conor, one...

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Advertising Featured News

The Body Shop Launches First US Out-of-Home Ad Campaign

Joshua Hughes

March 20, 2018

Newest 'Forever Against Animal Testing' Ads by The Body Shop Reach Audiences On-the-Go in Prime Locations, Including New York City's First Liveboards Installation Outside of...

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Advertising Campaigns Industry Marketing

Common Ground Partners with Google in “Little by Little” Launch

Olivia Pearce

March 16, 2018May 8, 2018

Campaign by Common Ground Rooted in Truth that Exponential Change Is Possible through Repeated Little Acts by Largest Generation Launched by six of the world's...

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Advertising Industry Marketing

UK Maintains Leader Status Among Business Leaders Finds WPP Survey

Anisha Kapoor

March 16, 2018

Brand UK Survey by WPP Shows UK Maintains Major Leader Status Amongst Global Business Leaders and Citizens Despite Brexit Impact As Britain continues to untangle itself...

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Advertising Industry Marketing

ABC and PEOPLE Team Up for Another Television Event on Royal Family

Anisha Kapoor

March 13, 2018

'The Story of The Royals,' A Four-Hour Primetime Documentary Event by ABC and People, to Premiere August 2018 Following the critical and ratings success of...

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Advertising Industry Marketing

Meredith Names New President of People and Entertainment Weekly

Anisha Kapoor

March 9, 2018

Current Entertainment Group General Manager Expands Role and Will Now Direct All Operations under Meredith Meredith Corporation, a company committed to service journalism, named Bruce...

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Advertising Branding Industry Marketing

RITTA Celebrates Three Awards for Creativity in BMW Video Marketing

Anisha Kapoor

March 7, 2018March 7, 2018

Three AVA Awards Awarded to RITTA In Recognition for Creative Excellence in Video Marketing from BMW and MINI RITTA, a full-service marketing and advertising agency,...

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Advertising Industry Marketing

Guidemark Health Names Michael Parisi as CEO

Anisha Kapoor

March 7, 2018

Appointment Adds Exciting and New Chapter for Guidemark Health and Its Clients Guidemark Health, a premier health care communications agency, announced the appointment of Michael...