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The Hershey Company and TPN Win Coveted Gold Shopper Marketing Effie

Dynamic-retail marketing agency TPN earned a Gold Shopper Marketing Effie with long-time client partner The Hershey Company The Effie was awarded at the Path to...
Hershey's brand to celebrate SHE with change to its iconic chocolate barvideo

Hershey’s brand to celebrate SHE with change to its iconic chocolate bar

To honour all the women and girls out there, Hershey's developed a small batch of 'Celebrate HerSHEy's' bars, highlighting the 'SHE' at the centre...
Hershey announces its commitment to production of disposable facemasks

Hershey announces its commitment to production of disposable facemasks

The Hershey Company has announced that it is committing US$1 million/£803k to acquire, install and staff a new manufacturing line dedicated to the production...
hershey cookie layer

Hershey Delivers Trifecta with Cookie Layer Crunch

To meet the demand for multi-textural experiences, Hershey’s has re-imagined its classic chocolate bar with cookie bits and fun fillings. The Hershey Company has rolled...
Hershey's Simone Biles Hellovideo

Hershey’s Adds Simone Biles to Hello from Home

The campaign’s uniqueness is unveiled when the Team USA athletes’ open their Hershey’s Milk Chocolate Bars to find hellos from home.  Hershey’s has launched its first...
Hersheys Brookside

Brookside Jazzes Up with Hershey’s Fruit and Nut Yogurt Bar

For the launch, Hershey’s fans can join the #ShareYourBROOKSIDE conversation for a chance to be featured on the Brookside website. Amplifying focus towards its snacking...
Hershey Take5

Hershey Catches Millennial-Led Break with #myTAKE5

Riding on co-creation, Hershey tapped into the consumer insights of the said audience segment for the candy bar’s makeover and relaunch Based on millennial-shaped ideas,...
Kisses Deluxe Chocolatesvideo

Hershey’s Adds Kisses with Deluxe Chocolates to #SayMore

In line with the brand’s Say More campaign, Kisses Deluxe helped one family honour their mother by expressing how they really feel about her The...
Peter Horst, Senior Vice President, Chief Marketing Officer, The Hershey Company

Peter Horst is Hershey’s New Chief Marketing Officer

The Hershey Company said that marketing veteran Peter Horst will join the company as Senior Vice President, Chief Marketing Officer, effective July 27. Horst joins...
Hershey chocolate factory mascots, Hershey Bar, Hershey Kiss and Reeses Bar - Photo by Karen Foley Photography

Hershey Named No. 2 Most Powerful Corporate Brand in the U.S. After Coca-Cola

The Hershey Company has been recognised for its best-in-class corporate brand equity in Tenet’s CoreBrand Index of the Top 100 Brands in the United...
krispy kreme reeses

Krispy Kreme Sweetens Deal with Reese’s Peanut Butter

Krispy Kreme and Reese’s Peanut Butter have partnered to introduce a a new limited-edition treat at participating stores in the United States. Krispy Kreme has...
Reese's Lindsey Vonnvideo

Reese’s Skies into Summer with Lindsey Vonn Deal  

Reese’s is collaborating with the highly prolific American gold medallist, Lindsey Vonn, for its Do Summer Like a Winter Olympian campaign. Reese’s, a brand under The...



Dyson New Robot Vacuum Cleaner Promises Work Efficiency

Dyson is back with its 360 Vis Nav Vacuum Cleaner. After the arrival of its predecessor, Dyson 360 Eye in 2016, this robot vacuum...
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