World Branding Forum

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Yum China steps up efforts to provide sustainable options for consumers Yum China Holdings, Inc. announced that it has launched a series of plastic reduction...

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Advertising Featured News

Yum China introduces Beyond Burger at KFC, Pizza Hut and Taco Bell

Joshua Hughes

June 1, 2020

Yum China Holdings, Inc. has announced that it is partnering with Beyond Meat, Inc., a leader in plant-based meat, to introduce the Beyond Burger as...

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Campaigns Featured News

Yum China stands with communities to fight coronavirus

Nathaniel Mark

February 24, 2020

Yum China announced last week that it has been actively mobilising resources in a multi-pronged response to the outbreak of novel coronavirus (COVID-19). As part...

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Branding Featured Industry News Technology

YuMe Partners Vestel, Launches O2 Brand Campaign

Thomas Ng

November 17, 2014July 4, 2023

YuMe, Inc. (NYSE: YUME), the digital video brand advertising solutions provider, has struck an exclusive partnership with Vestel, one of the largest TV manufacturers in...

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Branding Industry News

Coffee Bean & Tea Leaf company welcomes Sanjiv Razdan to the team

Anisha Kapoor

May 14, 2021May 14, 2021

The Coffee Bean & Tea Leaf company names Sanjiv Razdan President of its Americas and India markets The Coffee Bean & Tea Leaf company, one...

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Industry News

Drybar welcomes Liz Williams as its first female CEO

Anisha Kapoor

June 10, 2020

Drybar Holdings LLC, the leading hair styling service specialising in blowouts, announces Liz Williams will join the company as Chief Executive Officer, effective immediately. Williams...

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Industry News

Ashley Zickefoose is On The Border’s New Chief Marketing Officer

Anisha Kapoor

August 5, 2015

OTB Selects Foodservice and Restaurant Industry Veteran Ashley Zickefoose for Top Marketing Position at the World's Largest Casual Dining Mexican Concept On The Border Mexican...

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Branding Featured World Branding Awards

Rotiboy: Baking a World of Happiness

Jordan

August 5, 2024August 12, 2024

Rotiboy, a name synonymous with delectable buns and irresistible aromas, has carved out a unique niche in the world of bakery delights. Known for its signature coffee-flavoured bun, Rotiboy has won the hearts of many, from its humble beginnings in Malaysia to becoming a globally recognised brand.

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Advertising Branding Featured General News

Matalan Welcomes 10 Fresh Third-Party Fashion Labels

Maheen Fatima

January 3, 2024

Matalan has swiftly expanded its repertoire by introducing 10 new fashion brands to its booming third-party retail lineup, aiming to secure its online presence. Since...

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Campaigns Featured News

L’Oréal USA announces the creation of its Inclusive Beauty Fund

Eliza Jane

February 5, 2021

L'Oreal USA's grant programme supports Black-Owned small businesses and entrepreneurs within the beauty community with one-time grants of US$10k and professional mentorship L'Oréal USA has...

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Featured Marketing News

KFC franchise restaurants launch in China’s Sinopec and CNPC stations

Nathaniel Mark

December 19, 2019

Yum China Holdings announced today the opening of its first franchised petrol station restaurants of American fast-food brand, KFC, in collaboration with both China Petrochemical...

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Featured Marketing News

Pizza Hut and Telepizza Enter Landmark International Growth Alliance

Nathaniel Mark

May 18, 2018

Long-term alliance involves Telepizza Group opening 1,300 new stores over the next 10 years across regions covered in alliance: Spain, Portugal, Latin America (excluding Brazil),...