World Branding Forum

Read Time:1 Minute, 39 Second

Bayer Reinforces the Importance of Empowering Women to Make Informed Choices About Their Sexual and Reproductive Health with Their Healthcare Provider First launched in 2007,...

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Featured General News

Discover the Latest UEFA Champions League Exhibition by Turkish Airlines

Nurul Rustam

April 16, 2024April 16, 2024

As the first official airline partner of the UEFA Champions League, Turkish Airlines has unveiled an unparalleled perspective of its newest top-ranking memorabilia within its...

Read Time:3 Minute, 5 Second

Campaigns Featured News

Redoxon extends its protection in the real world to the virtual world

Eliza Jane

March 19, 2021

Bayer’s vitamin C brand, Redoxon, extends the protection they offer in the real world to the virtual world in this campaign by MullenLowe SSP3 For...

Read Time:1 Minute, 48 Second

Advertising Campaigns Featured News

Berocca launches ‘actionable audio ads’ with Amazon Echo smart speaker

Joshua Hughes

February 16, 2021

People listening to Global radio stations can order Berocca tablets by talking to their Amazon device during a radio ad break Vitamin tablet brand Berocca...

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Campaigns Featured News

Ben & Jerry’s joins Facebook advertising boycott

Eliza Jane

June 25, 2020

Ben & Jerry's joins The North Face, REI, and Patagonia in the #StopHateForProfit campaign Ice cream brand, Ben & Jerry's, has paused all advertising from...

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Campaigns Featured News

Adidas gives back to frontliners with latest #HomeTeamHero challenge

Eliza Jane

May 21, 2020May 21, 2020

Adidas is offering a way to give back and say thank you to all those heroes who never stopped moving for us For weeks countless...

Read Time:2 Minute, 48 Second

Advertising Industry Marketing

Andrés Ordóñez Joins FCB as Chicago Chief Creative Officer

Anisha Kapoor

August 7, 2019

FCB new creative leader brings big global brand ideas to life through innovation FCB today announced that Andrés Ordóñez has been brought on board as...

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Lumentus Grows Digital Arm with Steve Alberts

Thomas Ng

February 27, 2019February 28, 2019

Steve Alberts has been appointed by creative communications agency, Lumentus, as Senior Account Director, Digital Strategy. Communications group, Lumentus, has appointed digital communications veteran, Steve...

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Advertising Featured News

Grey New York Names Bernardo Romero ECD

Joshua Hughes

December 20, 2018December 20, 2018

Joining from Area 23, Bernardo Romero enters Grey New York as Executive Creative Director to serve in its health-related business. Grey New York has welcomed...

Read Time:1 Minute, 32 Second

Industry Marketing

Kantar Launches a Specialist Sales and Marketing Consultancy

Anisha Kapoor

January 9, 2018

New Consultancy breaks down own silos and unites the capabilities of Kantar companies Kantar, WPP’s data investment management division, announced the launch of Kantar Consulting,...

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Campaigns Featured News Social Media

Kohl’s Heads to the Oscars with #AllTheGoodStuff

Thomas Ng

February 10, 2016February 10, 2016

The digital campaign in play is set to feature the marque’s expansive product assortment across the home, beauty, and fashion categories Kohl’s has signed on as...

Read Time:2 Minute, 23 Second

News Public Relations

Ketchum Adds Senior Leaders to Singapore Office, Launches Ketchum Change Presence in Asia Pacific

Anisha Kapoor

August 21, 2015

Ketchum, one of the world leaders in communications and public relations, has announced the appointments of two senior level executives at the company's office in...