World Branding Forum

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New Incubation Ventures (NIV), an early-stage investment and incubation arm of The Estée Lauder Companies, has acquired stakes in Chinese skincare and makeup brand Code...

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Branding Featured Marketing News

Playboy Steps Into Vodka Market With Play Hard Seltzer Line

Maheen Fatima

September 27, 2023

Playboy, a male-oriented lifestyle and fashion brand, is encroaching on the vodka market. Launching its vodka seltzer line Play Hard, the branching into alcoholic beverages...

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Advertising Branding General News Press Release Public Relations

Golden Drum, Festival of Creativity, Has Announced an Increase of Entries Received Into the 2023 Competition

WBF

September 27, 2023

The Golden Drum competition records an increase of entries with the highest number of works entered by Ukraine, followed by Romania, Poland, Slovakia, Hungary and...