World Branding Forum

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"True Name" is part of Citi's ongoing commitment to help create an equitable and inclusive culture Citi is proud to unveil the bank’s latest step...

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Campaigns Featured News

Domino’s sets to raise ‘dough’ for St. Jude Children’s Research Hospital

Olivia Pearce

October 19, 2020

The campaign, which will run for eleven weeks through 3 January 2021, is the 17th annual Thanks and Giving campaign at Domino's Domino's Pizza, Inc.,...

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Campaigns Featured News

OREO fosters inclusivity with PFLAG National in their latest campaign

Eliza Jane

October 19, 2020

OREO continues #ProudParent campaign with release of new film and first-of-their kind limited edition cookies OREO, with the support of PFLAG National and their shared...

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Campaigns Featured News

PacSun features its customers and employees in its latest campaign

Olivia Pearce

October 19, 2020

PacSun launches PacCares, a new philanthropic initiative dedicated to the health and well-being of young people This year PacSun is celebrating the holiday season with...

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Campaigns Featured News

Rodan + Fields unveils its latest campaign, “Look At You Now”

Olivia Pearce

October 19, 2020October 19, 2020

Rodan + Fields Do Good commitment and impact devoted to empowering underserved youth is brought to life with the launch of its latest campaign Rodan...

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Nestlé pledges to serve ‘Cool Food’ to combat climate change

Olivia Pearce

October 16, 2020

Nestlé will deliver reductions in food-related greenhouse gas emissions through diversifying menus, raising employee awareness about food choices and improving internal understanding of what ingredients...

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Branding Featured News

Mucinex transforms into a holistic & wellness lifestyle brand

Olivia Pearce

October 16, 2020

Mucinex combines art and science to create "Sickwear," an innovative new clothing category that helps you look good and feel better Mucinex, America's #1 doctor...

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IKEA to improve intelligent technology solutions for customers

Thomas Ng

October 16, 2020

IKEA invests in nyris, a German deep-tech start-up company – to improve intelligent technology solutions for customers, partners and co-workers Inter IKEA Group has made...

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Campaigns Featured News

Safeguard soap partners Canvas to reach classrooms nationwide

Thomas Ng

October 16, 2020

The Safeguard initiative celebrates Global Handwashing Day with the release of fun and educational curriculum through the market leading-learning management system for schools Procter &...

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Campaigns Featured News

Budweiser unveils “Be A King” global campaign with Halsey

Eliza Jane

October 15, 2020October 15, 2020

Budweiser's film is inspired by Halsey's spoken word poetry documenting her rise to "Becoming a King" Budweiser brand has announced a partnership with chart-topping, multi-platinum,...

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Industry News

Havas Creative launches a dedicated customer experience network

Anisha Kapoor

October 15, 2020

Havas CX brings together 1200+ specialists in digital transformation, eCommerce, customer experience design and customer acquisition and engagement under one collaborative umbrella brand Havas Creative...

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Campaigns Featured Marketing News

Alfa Romeo launches its latest campaign with Alexander Skarsgård

Eliza Jane

October 15, 2020October 15, 2020

The campaign showcases the design, performance and control that drivers have in their hands when behind the wheel of an Alfa Romeo Luxury car brand,...