World Branding Forum

Read Time:43 Second

In their latest advert, Guinness tells the inspirational story of Japan’s women’s rugby team. Liberty Fields women’s rugby team formed in 1989, breaking with convention...

Read Time:38 Second

Design Featured News

Dr Martens’ profits soar 70% following launch of vegan boot

Anisha Kapoor

August 14, 2019August 20, 2019

Dr Martens have reported a 70% surge in profits in the year ending March 2019 following the launch of their ‘vegan’ range of boots. The...

Read Time:2 Minute, 29 Second

Featured Marketing News

Sheldrick Wildlife Trust launches t-shirt educating kids about why elephants are facing extinction

Anisha Kapoor

August 14, 2019August 20, 2019

The Sheldrick Wildlife Trust has launched a unique fundraising and awareness project - the Ele-tee. It’s an adorable elephant-shaped t-shirt that unlocks an original animated...

Read Time:39 Second

Advertising Featured Marketing News

Galaxy repositions brand

Joshua Hughes

August 13, 2019August 20, 2019

Galaxy have launched a new ad with an aim to reposition their brand from one of elite luxury to realistic contemporary. Gone are the Galaxy...

Read Time:38 Second

Advertising Branding Campaigns Design Featured Marketing

Ed Sheeran’s Heinz tattoo comes to life

Olivia Pearce

August 13, 2019August 20, 2019

Heinz have adopted Ed Sheeran for their latest special edition ketchup bottle. Longtime fan of Heinz ketchup, Ed Sheeran has a tattoo of a Heinz...

Read Time:2 Minute, 0 Second

Advertising Featured News

Renault Launches New Idents on Sky Sports Featuring Thierry Henry

Joshua Hughes

August 9, 2019

Renault renews partnership with Sky Sports and celebrates the dedication of football fans to be part of the game Renault has launched its latest campaign ‘The...

Read Time:1 Minute, 47 Second

Branding Featured News

Leicester City Football Club and Xpress Money Announce New Partnership

Olivia Pearce

August 9, 2019

Leicester City FC names Xpress Money as Official Money Transfer Partner Leicester City Football Club has partnered with one of the world's fastest-growing money transfer...

Read Time:1 Minute, 36 Second

PetSafe Introduces Alexa Integrated Automatic Pet Feeder

Thomas Ng

August 9, 2019

PetSafe latest feeder works with Amazon Echo and Amazon Dash Replenishment for added convenience PetSafe Brand, a global leader in innovative pet product solutions, has...

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Design Featured News

The North Face Unveils New SoHo Location

Olivia Pearce

August 9, 2019

The North Face new retail environment will be the embodiment of the brand's DNA in a physical location The North Face announced its global retail...

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Advertising Featured News

Gillette steps into tech

Thomas Ng

August 9, 2019August 9, 2019

In a bid to launch into the tech sector, Gillette have developed a new heated razor. Announcing itself as the world’s first heated razor, the...

Read Time:1 Minute, 31 Second

Advertising Industry

WPP Appoints Jasmine Whitbread to the Board

Anisha Kapoor

August 9, 2019

WPP Board to "benefit from her breadth of perspective and knowledge of many client sectors that WPP serves" WPP today announced the appointment of Jasmine...

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Advertising Branding Campaigns Design Featured News

McDonald’s goes minimalist in France

Olivia Pearce

August 9, 2019August 9, 2019

McDonald's have created a new minimalist style advertising campaign in France giving directions to the nearest branches. Using the famous McDonald's French fries, TBWA/Paris have...