World Branding Forum

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Stuart Weitzman has created a push around its spring collection for women, with four iconic ambassadors cast in the four-part ad series. In line with...

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Campaigns Featured News Videos

Kia Teases Super Bowl with The Great Unknowns

Deborah Joy Peter

January 23, 2019February 17, 2019

Kia has introduced a new advertising strategy for its Super Bowl push. The brand is excluding celebrities and including young people. For its tenth consecutive...

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Featured Marketing News

Hotel Emblem Evokes Classic San Francisco

Anisha Kapoor

January 23, 2019February 15, 2019

Viceroy Hotels reignites the chutzpah of San Francisco’s iconic Beat Generation with the debut of a new boutique property, Hotel Emblem. With the opening of Hotel...

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Advertising Featured News

Grey London Elevates Anna Panczyk to CEO

Joshua Hughes

January 23, 2019February 12, 2019

Worldwide CEO of Grey Group, Michael Houston, has announced the promotion of Anna Panczyk to Chief Executive Officer of Grey London. Anna Panczyk has been named Grey...

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Avocados from Mexico Lands Kristin Chenoweth

Thomas Ng

January 22, 2019February 23, 2019

Avocados from Mexico has signed on television's Kristin Chenoweth as its Super Bowl ambassador and introduces her in its Big Game teaser. In the lead-up...

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Campaigns Featured News

Marciano Welcomes Nadine Mirada for Spring

Deborah Joy Peter

January 22, 2019February 23, 2019

Marciano has rolled out its spring advertising campaign which features new entry, Nadine Mirada, and models, Erin Cummins and Zac Taylor. Marciano has debuted its...

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Branding Featured News

Mastercard Scores Camila Cabello Alliance

Olivia Pearce

January 22, 2019February 22, 2019

Mastercard is collaborating with music artiste, Camila Cabello, to create unique experiences for cardholders under its Priceless platform. Mastercard has inked a deal with recording...

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FleishmanHillard Appoints Kristy Wilson GM

Anisha Kapoor

January 22, 2019February 22, 2019

FleishmanHillard has named agency veteran, Kristy Wilson, the new GM for Chicago, who enters the market from the group's Austin office. FleishmanHillard has named Kristy...

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Branding Featured News Videos

Foot Locker Invests $2 Million in Pensole

Olivia Pearce

January 21, 2019February 27, 2019

Foot Locker has made a major investment in the business of longtime strategic partner, Pensole, to support new designers and the industry. Foot Locker has...

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Design Featured News

Perry Ellis America Debuts Second Capsule

Thomas Ng

January 21, 2019February 27, 2019

Perry Ellis has organised a second limited-edition reissue of its original collection featuring standout unisex pieces with a nineties aesthetic. Perry Ellis has announced the...

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Branding Featured News

Banyan Tree Joins Le Club Loyalty Programme

Deborah Joy Peter

January 21, 2019February 24, 2019

Banyan Tree has been inducted into the Le Club AccorHotels loyalty programme, which extends to its hotel properties worldwide. Le Club AccorHotels has added Banyan...

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Featured Marketing News

Hainan Airlines Debuts Vancouver Nonstop Route

Anisha Kapoor

January 21, 2019February 24, 2019

Hainan Airlines has announced the launch of a non-stop weekly flight service between Shenzhen and Vancouver, which begins this month. Hainan Airlines has revealed its...