World Branding Forum

Ogilvy Veteran One of Asia-Pacific's Most Accomplished Leaders, Joins Key Grey Leadership Posts Michael Houston, Worldwide CEO of Grey Group, announced that Adam O'Conor, one...

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Industry Marketing

Wunderman Appoints James Sanderson as Lead of Wunderman Inside

Wunderman Inside to be Onsite Agency Operating Model Wunderman, a leading global digital agency and part of WPP, has launched Wunderman Inside, a new agency...

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Industry Marketing

P&G and IMS Agree on Digital Advertising In Ten Latin American Countries

P&G's Advertising and Marketing Will Be Disseminated on Digital Platforms Exclusively Managed by IMS in the Region P&G and Internet Media Services (IMS), a digital communications...

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Freshpet Launches ‘Fresh Start’ Movement to Help Underdogs

Campaign by Freshpet Aims to Help Shelter Animals Toward Fresh Start in Life Freshpet, a maker of real, all-natural, fresh food for pets in the...

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Branding Featured News

Lewis Hamilton and Gigi Hadid Burn Rubber in Tommy Hilfiger Video

Lewis Hamilton Will Represent the World of Tommy Hilfiger Men’s as Global Brand Ambassador Starting Spring 2018 Tommy Hilfiger, a premium designer lifestyle group, owned...

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Latest Mitsubishi Ad Gives Rebirth to Its Classic Eclipse

All-New Mitsubishi Eclipse Cross Introduced in Dynamic Marketing Campaign Mitsubishi Motors North America, an automobile manufacturer, released its new marketing campaign for the all-new 2018...

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IKEA Place Launches on Android Letting Millions Reimagine Their Home

Thomas Ng

World of Furnishing Possibilities Opened by IKEA to Millions of Android Users around the Globe In a continuing effort to make great design accessible to...

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New AARP Campaign Fights Ageism and Celebrates Aging

March 20, 2018May 8, 2018

Campaign by AARP Empowers People to Choose How They Live as They Age AARP, a nonprofit, nonpartisan organisation, has unveiled a new multiplatform brand campaign...

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Advertising Featured News

The Body Shop Launches First US Out-of-Home Ad Campaign

Joshua Hughes

Branding Industry Marketing

Newest 'Forever Against Animal Testing' Ads by The Body Shop Reach Audiences On-the-Go in Prime Locations, Including New York City's First Liveboards Installation Outside of...

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Cushman Creative ‘We Are One’ Poster Wins Gold Design Award

March 20, 2018March 20, 2018

The Winning Design by Cushman Helped Legendary Atlanta-Area Music Venue, Eddie's Attic Bring Music Lovers Together for a Good Cause Cushman Creative, a design agency...

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Quirky Dance Move Goes Viral in Coca-Cola Ad, ‘Meme’