World Branding Forum

Read Time:59 Second

British bath and body giant, Baylis & Harding, is growing its American footprint through Walgreens. The deal spans in-store and online retail. UK body care...

Read Time:1 Minute, 17 Second

LG Electronics Powers Up Innovation with ThinQ

Thomas Ng

November 7, 2018November 7, 2018

LG Electronics has launched a digital campaign in line with its ThinQ portfolio to reflect the artificial intelligence capabilities of key products. LG Electronics has...

Read Time:48 Second

Branding Featured News

Victoria’s Secret Slips Elsa Hosk into Fantasy Bra

Olivia Pearce

November 7, 2018November 7, 2018

Victoria’s Secret angel, Elsa Hosk, will wear the new Dream Angels Fantasy Bra designed exclusively by Atelier Swarovski for the brand. Victoria’s Secret has introduced...

Read Time:1 Minute, 33 Second

Featured Marketing News

Air Canada Blends Culinary and Virtual Reality

Joshua Hughes

November 7, 2018November 7, 2018

Targeting Washington DC travellers, a latest push by Air Canada will entail a pop-up called Poutinerie, virtual reality experiences, and more. Air Canada will activate...