World Branding Forum

April 19, 2018May 8, 2018

"Partner of the Year" Honour Given to Merkle | Periscopix in Recognition of its Innovative, Performance-Driven Work Merkle, a leading technology-enabled, data-driven performance marketing agency,...

Read Time:1 Minute, 37 Second

Advertising Industry Marketing

Omnicom Forms Brand Consulting Group

April 19, 2018April 19, 2018

Brand Consulting Group by Omnicom to Build Upon the Company's Core Growth Strategies Omnicom Group, a leading global marketing and corporate communications company, announced the strengthening of...

Read Time:2 Minute, 11 Second

Branding Featured News

P&G Focuses on Enabling and Inspiring Positive Impact in the World

Ambition 2030 Goals Span Brands, Supply Chain, Society and P&G Employees Focusing on Positive Impact The Procter & Gamble Company announced that it has achieved...

Read Time:2 Minute, 27 Second

Advertising Industry

Cannes Lions and ANA Launch CMO Growth Council

Branding Featured News Public Relations

New Cannes Lions Council Will Frame the Future Growth Agenda for Brands on the Global Stage The Cannes Lions International Festival of Creativity and the...

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Starbucks to Close All Stores in the US for Racial-Bias Education

Training Will Occur at All Starbucks Company-Owned Stores and Will Apply to Nearly 175,000 US Partners Starbucks Coffee Company will be closing its more than 8,000...

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Campaigns Featured News

Hasbro Offers Toy Recycling Programme for Well-Loved Toys and Games

TerraCycle Enlisted as Hasbro Continues Sustainability Journey in Support of Circular Economy Hasbro is launching a new, industry-leading, toy and game recycling pilot programme with TerraCycle,...

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Featured Marketing News

LEGO to Open Second Flagship Store in China

Nathaniel Mark

Second Chinese LEGO Flagship Store Follows Openings in Shanghai Disneyland and Leicester Square, London The LEGO Group, one of the world's leading manufacturers of play...

Read Time:2 Minute, 35 Second

Huawei Breaks Ground for a Fully Connected, Intelligent World

Thomas Ng

To Build More Open Technological Architecture and Adopt a More Open Business Model Aims Huawei Huawei held its 15th annual Global Analyst Summit today in...

Read Time:1 Minute, 54 Second

Campaigns Featured News

Colgate and Michael Phelps Continue Save Water Message for Earth Day

Together Colgate and Phelps Remind the World to Turn off the Faucet Whilst Brushing For the second consecutive year, Colgate is continuing its partnership with...

Read Time:3 Minute, 21 Second

Featured Marketing News

Diageo Launches Single Biggest Investment in Scotch Whiskey Tourism

Nathaniel Mark

New Johnnie Walker Global Brand Attraction and Distillery by Diageo Upgrades to Grow Appeal of Scotch Diageo announces a £150 million investment over three years...

Read Time:1 Minute, 37 Second

Industry Marketing

Meredith Corporation And Magenta Launch Fortune Italy