World Branding Forum

March 22, 2018May 8, 2018

Honour Won by Olson Engage for Second Time in Four Years; Agency also Awarded Honourable Mention for Overall Agency of the Year ICF, a global...

Read Time:2 Minute, 29 Second

Advertising Featured News

Coca-Cola FIFA World Cup Trophy Tour Crosses Midway Mark

Joshua Hughes

March 21, 2018March 21, 2018

Tour by Coca-Cola Aims to Get Fans #ReadyFor the 2018 FIFA World Cup Russia The globe-trotting FIFA World Cup Trophy Tour by Coca-Cola crossed the...

Read Time:3 Minute, 16 Second

Campaigns Featured News

New ‘Speech Moves’ Campaign Reinforces the Power of Speech

Washington Speakers Bureau, Platon, and Great Bowery Film Team Up with 20 Leaders to Remind Us All that What We Say Matters in 'Speech Moves'...

Read Time:1 Minute, 56 Second

Unity Technologies and Universal Games Partner in GameDev Challenge

Thomas Ng

Worldwide Game Development Contest by Unity Technologies and Universal Games Kicks Off with Sponsorship from Intel and Microsoft In the spirit of celebrating the creativity...

Read Time:2 Minute, 22 Second

Campaigns Industry

FCB Africa Targets Gen Z in New Coca-Cola Campaign

March 21, 2018March 21, 2018

Latest Global Initiative by FCB Africa Uses Meme Culture and Social Sharing to Energise Contemporary Audiences Coca-Cola's Southeast Asia Business Unit has launched its newest...

Read Time:2 Minute, 4 Second

Advertising Industry Marketing

Adam O’Conor Joins Grey as Chairman and CEO of Greater China Agency

Ogilvy Veteran One of Asia-Pacific's Most Accomplished Leaders, Joins Key Grey Leadership Posts Michael Houston, Worldwide CEO of Grey Group, announced that Adam O'Conor, one...

Read Time:1 Minute, 55 Second

Industry Marketing

Wunderman Appoints James Sanderson as Lead of Wunderman Inside

Wunderman Inside to be Onsite Agency Operating Model Wunderman, a leading global digital agency and part of WPP, has launched Wunderman Inside, a new agency...

Read Time:1 Minute, 36 Second

Industry Marketing

P&G and IMS Agree on Digital Advertising In Ten Latin American Countries

P&G's Advertising and Marketing Will Be Disseminated on Digital Platforms Exclusively Managed by IMS in the Region P&G and Internet Media Services (IMS), a digital communications...

Read Time:2 Minute, 35 Second

Campaigns Featured News

Freshpet Launches ‘Fresh Start’ Movement to Help Underdogs

Campaign by Freshpet Aims to Help Shelter Animals Toward Fresh Start in Life Freshpet, a maker of real, all-natural, fresh food for pets in the...

Read Time:3 Minute, 6 Second

Branding Featured News

Lewis Hamilton and Gigi Hadid Burn Rubber in Tommy Hilfiger Video

March 20, 2018

Lewis Hamilton Will Represent the World of Tommy Hilfiger Men’s as Global Brand Ambassador Starting Spring 2018 Tommy Hilfiger, a premium designer lifestyle group, owned...

Read Time:2 Minute, 12 Second

Campaigns Featured News

Latest Mitsubishi Ad Gives Rebirth to Its Classic Eclipse