World Branding Forum

Read Time:2 Minute, 14 Second

Newest Truck from Volvo Trucks North America Delivered in Record-Breaking Unboxing Video At the unofficial kick-off to 2018, Volvo Trucks shared its most recent viral...

Read Time:2 Minute, 24 Second

Featured Marketing News

Airgain Partners with McLaren Technology Group

Anisha Kapoor

January 31, 2018

Wireless Connectivity Capabilities from Airgain to Accelerate Performance On and Off the Track Airgain, a company offering wireless connectivity platforms announced a new multi-year partnership...

Read Time:1 Minute, 39 Second

Advertising Featured News

PepsiCo Debuts Doritos Blaze and MTN DEW ICE Joint Ad

Joshua Hughes

January 31, 2018January 31, 2018

Star-Studded Joint Advertisement a First for PepsiCo Products Doritos Blaze and MTN DEW ICE, both products of PepsiCo, unveiled their joint advertisement that will air...

Read Time:2 Minute, 17 Second

Branding Industry Marketing

Oath Names Heads of RYOT Studio and B2B Field Marketing

Anisha Kapoor

January 31, 2018January 31, 2018

Kathryn Friedrich and Karen Schmidt to Strengthen Oath Global Expansion Oath, a subsidiary of Verizon, announced two significant appointments to expand its global sales organisation....

Read Time:1 Minute, 48 Second

Featured Marketing News

‘MasterChef the TV Experience’ Restaurant Brought to Dubai

Anisha Kapoor

January 30, 2018

New ‘MasterChef the TV Experience’ Restaurant Set to Make its Mark on Dubai’s Dining Scene Dubai-based property developer and fast-growing F&B specialist The First Group...

Read Time:1 Minute, 54 Second

Branding Featured News

Bridgestone Counts Down to PyeongChang 2018 Winter Games

Nathaniel Mark

January 30, 2018

Worldwide Olympic Partner, Bridgestone, to support Olympic Winter Games with product supply, athlete partnerships, education programmes and more Bridgestone, a tyre and rubber company and...

Read Time:2 Minute, 17 Second

Advertising Branding Featured News

M&M’S Spokescandy Becomes Human in Latest Ad

Olivia Pearce

January 30, 2018January 30, 2018

Iconic Red M&M'S Spokescandy Experiences Life as Danny DeVito The M&M'S Brand released its new Super Bowl commercial online in advance of its airing during...

Read Time:1 Minute, 41 Second

Industry Marketing

Ogilvy & Mather Singapore Appointed AOR by Changi Airport Group

Nathaniel Mark

January 30, 2018

Ogilvy aims is to build on CAG track record of delivering personalised, delightful, efficient and innovative experiences to travellers Ogilvy & Mather Singapore announced that it...

Read Time:1 Minute, 41 Second

Campaigns Featured News

L’Oréal Paris Debuts Second Phase Of Elvive Hair Care Campaign

Olivia Pearce

January 29, 2018

New Commercial Celebrates L'Oréal Paris Spokeswoman Camila Cabello's Personal Comeback Story L'Oréal Paris launched Elvive Hair Care to help revive all forms of hair damage...

Read Time:2 Minute, 9 Second

Campaigns Featured News

Diet Coke Launches Rebranding Campaign

Olivia Pearce

January 29, 2018

New Diet Coke campaigns aims for consumers to try or retry the iconic drink in new packaging As part of its full brand relaunch in...

Read Time:1 Minute, 45 Second

Featured Marketing News

IKEA Founder Ingvar Kamprad Passes Away at 91

Nathaniel Mark

January 29, 2018May 8, 2018

The IKEA Founder peacefully passed away, at his home in Småland, Sweden, surrounded by his loved ones following a short illness. Ingvar Kamprad was born in...

Read Time:2 Minute, 45 Second

Advertising Campaigns Featured News

New Budweiser Commercial Celebrates Employees

Joshua Hughes

January 26, 2018June 13, 2023

Budweiser commercial spotlights emergency drinking water programme, pledging to do more through new commitment Budweiser released its Super Bowl LII commercial showcasing Anheuser-Busch employees, who...