World Branding Forum

Read Time:2 Minute, 35 Second

New Research Identifies Winning and Losing Strategies for Brands on Social Media and Across the Web H&M and Forever21 are the most successful social media...

Read Time:3 Minute, 35 Second

News Social Media

Respondology’s Groundbreaking Advertising Week Launch

Thomas Ng

September 22, 2017September 22, 2017

Media Company Uses AI to Engage with Consumers at Scale via Social Channels Respondology, a patented new Cost-Per-Click (CPC) media platform that turns social channels...

Read Time:1 Minute, 33 Second

Industry Technology

Immersion: Hossam Bahlool Appointed Marketing VP

Anisha Kapoor

September 22, 2017September 22, 2017

Bahlool’s expertise augments Immersion’s strength in mobile, social, and automotive industries Immersion Corporation, the leading developer and licensor of touch feedback technology, today announced the...

Read Time:1 Minute, 38 Second

Advertising Campaigns Featured News

Coca-Cola’s First In-Game Advertising

Joshua Hughes

September 22, 2017February 5, 2018

Coca-Cola Signs Alex Hunter as Brand’s First Virtual Athlete Ahead of next summer’s 2018 FIFA World Cup, The Coca-Cola Company has released its first-ever in-game...