World Branding Forum

Read Time:1 Minute, 10 Second

Nestlé Waters North America has created a global campaign to around its Pure Life product portfolio, with a new TVC slated for September. Nestlé Waters...

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Featured Marketing News Videos

Estée Lauder Picks Misty Copeland for Modern Muse

Deborah Joy Peter

August 2, 2017August 3, 2017

Estée Lauder has launched a push around its Modern Muse portfolio, for which Misty Copeland has been named global spokesmodel. Estée Lauder has named principal...

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Footaction Raps into the Season with Summer Hustle

Joshua Hughes

August 2, 2017August 3, 2017

Footaction has debuted a new push which features three American hip-hop heavyweights who have rallied to promote the brand's latest styles. Sportswear label, Footaction, has...

Read Time:1 Minute, 26 Second

Grey Group Names Michael Houston Worldwide CEO

Anisha Kapoor

August 2, 2017August 2, 2017

Grey Group has named its next Worldwide CEO with the promotion of Michael Houston, who has served with the company for a decade. Grey Group...