World Branding Forum

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The brand will cover fines up to $50,000 to celebrate the freedom of expression by Super Bowl players during the Big Game’s pro season Nestlé’s...

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Branding Featured News

Columbia Sportswear Inks Partnership with Man-U

Olivia Pearce

January 25, 2016January 25, 2016

As official sponsor, it will design dual-branded outerwear for various extreme sports activities with the collection set to launch in autumn Columbia Sportswear has been...

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Branding Featured News

Starwood’s St. Regis Heads to The Palm in Dubai

Deborah Joy Peter

January 25, 2016January 25, 2016

The property will feature as a 52-storey hotel offering 289 rooms and suites spanning the first 18 floors and 504 luxury apartments Starwood Hotels &...

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News Public Relations

Weber Shandwick Unveils Key Healthcare Appointments

Thomas Ng

January 25, 2016January 25, 2016

The move includes the elevation of five leads of the firm’s wellness business to spruce up the network's healthcare strategy and solutions Weber Shandwick has...