World Branding Forum

Read Time:1 Minute, 9 Second

In the spot, Stephen Curry is seen telling two boys wearing the latest Under Armour gear from Kids Foot Locker they look just like the...

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Branding Featured Marketing News

Sperry Lands Sponsorship Deal with America’s Cup

Olivia Pearce

December 9, 2015December 9, 2015

The brand is official footwear partner for the 35th installation of the America’s Cup and official footwear supplier for Oracle Team USA Sperry, the creator...

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Branding Featured News Technology

Glorious! Foods Beefs Up Digital with Website Debut

Deborah Joy Peter

December 9, 2015December 9, 2015

A move directly aligned with its marketing goals, the new portal was developed by the company’s integrated agency, Outsource Now UK's fresh chilled soups provider,...

Read Time:1 Minute, 13 Second

Advertising Industry Marketing News

TBWA Veteran Releases Book on Disruptive Innovation

Anisha Kapoor

December 9, 2015December 9, 2015

Jean-Marie Dru has just initiated the U.S. launch of his sixth book, entitled The Ways to New: 15 Paths for Disruptive Innovation TBWA Worldwide Chairman, Jean-Marie...