World Branding Forum

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Nintendo, Ebates, Mazda and Amazon Achieve Breakout Scores While Retail Brands Fill-In Much of the Remaining List. Ace Metrix has revealed the top scoring retail...

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Branding Featured Marketing News Social Media Videos

Oxford University Students’ Charity A Cappella Single Goes Viral

Anisha Kapoor

December 19, 2014July 4, 2023

We don't normally report on music videos, but it is Christmas, and this is all for a good cause. Out of the Blue (OOTB) is...

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Featured Industry News Public Relations

Weber Shandwick Nets Integrated Lead for Maine Lobster Industry

Anisha Kapoor

December 18, 2014July 4, 2023

Weber Shandwick announced today that the firm has been appointed the full service, integrated marketing communications partner for the Maine Lobster Marketing Collaborative (MLMC). The...

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Advertising Branding Campaigns Featured News

United Biscuits Pulls Rabbit From First Christmas Ad in Over 30 years

Joshua Hughes

December 17, 2014July 4, 2023

United Biscuits, the leading UK manufacturer of biscuits and cakes, launched its first Christmas TV advert in over 30 years recently, and the first ever...

Read Time:6 Minute, 19 Second

Featured Industry News Technology

Ace Metrix: Samsung Serves 7 of Top 15 Tech Hardware TV Ads of 2014

Thomas Ng

December 16, 2014July 4, 2023

Other Winners Include Amazon Fire Phone, Beats, Bose, Canon, Intel, Nest, Microsoft and Sonos. Ace Metrix a standard in television and video advertising analytics, today...

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Branding Featured News Public Relations Videos

Edeka Surprises Shoppers by Playing “Jingle Bells” On Cash Registers

Olivia Pearce

December 15, 2014July 4, 2023

A Christmas video by Edeka, the largest German supermarket brand, surprises and delights Christmas shoppers. With 13 hidden cameras and 9 cashiers, shoppers were treated...

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Advertising Branding Campaigns Featured News

Thinkbox Launches New Ad with Harvey – The World’s Most Resourceful Dog

Joshua Hughes

December 12, 2014July 4, 2023

Harvey the dog uses TV advertising to persuade his owner to let the love of his life move in. Ad will première on broadcast TV...

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Branding Featured Marketing News

Some of BBC Worldwide’s Biggest Brands To Feature in New Entertainment Resort

Anisha Kapoor

December 11, 2014July 4, 2023

A landmark agreement has been struck that could see some of BBC Worldwide’s biggest brands feature prominently in a new entertainment resort near London supported by...

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Branding Featured Marketing News

Hertz Expands Across Europe With More Than 80 New Branches

Anisha Kapoor

December 10, 2014July 4, 2023

Latest city locations include Puerta de Atocha train station in Madrid for greater customer convenience. The Hertz Corporation has opened more than 80 new locations...

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Branding Campaigns Featured Marketing News Videos

MasterCard and Gwen Stefani Join Forces to Surprise Cardholders

Anisha Kapoor

December 9, 2014July 4, 2023

Relationship Kicks Off with new Apple Pay focused Ad Spot “Launching” Priceless Surprises Grammy Award-winner Gwen Stefani is taking control of the Priceless Surprises launcher...

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Advertising Branding Campaigns Featured News

Burberry Launches First Global Festive Campaign, Starring Romeo Beckham

Joshua Hughes

December 5, 2014July 4, 2023

Burberry launched its festive campaign with a première of 'From London with Love', a film starring Romeo Beckham. British luxury brand Burberry celebrated the launch...

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Branding Marketing News Public Relations Videos

Air Canada Surprises Expats With Free Flights Home for Christmas

Olivia Pearce

December 4, 2014July 4, 2023

Yesterday, Air Canada posted a Christmas video, which has received over 240,000 views in just a day. The airline brand said, "This holiday season, Air...