Volkswagen Archives | World Branding Forum

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Volkswagen has expanded its Hankook alliance. The brand will provide original fitment tyres for the carmaker’s sport-look 2018 Tiguan R-Line. Volkswagen is once more collaborating...

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Campaigns Industry

WARC Awards 2018 Announces Effective Use of Brand Purpose Winners

Anisha Kapoor

May 30, 2018

AMV BBDO wins Grand Prix WARC Award for Libresse/Bodyform campaign #bloodnormal A campaign by AMV BBDO for Libresse/Bodyform has won the Grand Prix in the...

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Advertising Campaigns Industry

Gunn 100 Reveals Top Ranking Agencies, Brands and Campaigns of 2017

Anisha Kapoor

February 12, 2018February 12, 2018

Ad campaign 'Meet Graham', AlmapBBDO, BBDO Worldwide, Omnicom Group, Nike, Volkswagen Group and USA Top Gunn 100 Rankings Gunn Report, the global index of creative...

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Branding Industry

WPP Releases BrandZ Top 50 Most Valuable German Brands

Anisha Kapoor

January 26, 2018

SAP leads the first BrandZ Top 50 Most Valuable German Brands ranking released by WPP and Kantar Millward Brown SAP topped the BrandZ ranking with...

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Advertising Featured News

TBWA Names Dawson Global ECD for Nissan United

Joshua Hughes

March 29, 2016March 29, 2016

The appointment marks Neil Dawson’s return. He was TBWA Creative Director in the London office from 2003 to 2005 TBWA has named Neil Dawson (pictured) the Executive Global...