Videos Archives | World Branding Forum

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Subaru of America has developed a creative push in collaboration with Carmichael Lynch to celebrate the debut of the 2017 Impreza. Subaru of America has...

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Vodafone UK Rings in New Push with Amy’s Birthday

Joshua Hughes

February 17, 2017February 17, 2017

Vodafone UK is celebrating its network success with the launch of a new television push led by the spot, Amy’s Birthday, which airs today. Vodafone is...

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Branding Campaigns Featured News Videos

H&M Loves Coachella Debut Features The Atomics

Olivia Pearce

February 16, 2017February 16, 2017

The new H&M Loves Coachella line debuts in the United States on 23 March, before going global online and at select stores a week later....

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Honda Civic Tour Lands OneRepublic as Headliner

Joshua Hughes

February 16, 2017February 16, 2017

The Honda Civic Tour will make 36 stops across America; the summer run launches in Kansas City on 7 July before moving to other cities....

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Love Has No Labels Does Valentine’s with Fans of Love

Deborah Joy Peter

February 14, 2017February 14, 2017

The Ad Council’s Love Has No Labels movement has added a new extension to its campaign platform with the release of Fans of Love. To...

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Branding Campaigns Featured News Videos

Sony Music Dips into VR with The Chainsmokers

Olivia Pearce

February 14, 2017February 14, 2017

Sony is collaborating with The Chainsmokers and emerging artistes as well as using virtual reality to bring its latest brand campaign to life. Sony has...

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Featured Marketing News Videos

NBA Gatorade League Unveils Rebrand with New Name

Joshua Hughes

February 14, 2017February 14, 2017

The NBA Development League has inked a deal with Gatorade. The move has resulted in a name change and other marketing initiatives. Beginning with the...

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Featured Marketing News Videos

Coca-Cola Weaves Love Story into Wanna Sprite Saga

Deborah Joy Peter

February 9, 2017February 11, 2017

Coca-Cola rolls out two new spots to introduce consumers to more products and pack sizes across America’s biggest advertising stage. Solidifying its ‘one brand’ strategy, Coca-Cola...

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Lincoln Continental Strikes a ‘Cord’ with Gary Clark Jr.

Joshua Hughes

February 9, 2017February 9, 2017

The Lincoln Motor Company has inked a deal with blues artiste, Gary Clark Jr., to star in a commercial spotlighting the 2017 Continental. The Lincoln...

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Campaigns Featured News Social Media Videos

DishLatino Honours Hispanics with Sigue Haciéndola

Thomas Ng

February 9, 2017February 9, 2017

English and Spanish programming service provider, DishLatino, has unveiled a campaign inspired by Hispanic pride, heritage, and success. DishLatino has launched Sigue Haciéndola, a marketing campaign...

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Branding Campaigns Featured News Videos

Pepsi Sparks Global Passion Moments with Football Push

Olivia Pearce

February 8, 2017February 8, 2017

To support its UEFA Champions League partnership, Pepsi has launched a global football campaign set to run in nearly 75 countries. Currently in the second...

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Featured Marketing News Videos

Gillette Ventures into Gaming via ESL Partnership

Deborah Joy Peter

February 8, 2017February 8, 2017

Gillette has inked a deal with ESL to sponsor the Intel Extreme Masters championship and collaborate with eSports athlete, Enrique Cedeño. Gillette has inked a deal...