Television Archives | World Branding Forum

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Nestlé Waters North America has created a global campaign to around its Pure Life product portfolio, with a new TVC slated for September. Nestlé Waters...

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Fanta Debuts Be More Than One Flavor Campaign

Joshua Hughes

July 27, 2017August 1, 2017

Fanta has released its first integrated push since 2010 to focus on its Orange, Strawberry, Pineapple, Grape, and Orange Zero flavours. Fanta has launched a...

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Coca-Cola Zero Reveals New Name and Fresh Look

Joshua Hughes

July 26, 2017July 26, 2017

Coca-Cola Zero Sugar is being unveiled in the United States through a push featuring TV, radio, digital, social, outdoor, and retail elements. Coca-Cola Zero has...

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Smirnoff Stars Ted Danson in Quirky Vodka Campaign

Deborah Joy Peter

July 19, 2017July 20, 2017

Smirnoff has introduced a campaign featuring Ted Danson in a video series that celebrates the vodka giant’s ‘Made in America’ heritage. Smirnoff has forged a...

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Hefty Gets John Cena’s Mother to Talk Trash Bags

Olivia Pearce

July 18, 2017July 18, 2017

Hefty has brought John Cena back for a new push around its Ultra Strong range, and welcomes his mother on board for the first time. Hefty...

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Hampton by Hilton Debuts Real Travel Campaign

Olivia Pearce

June 27, 2017June 27, 2017

Hampton by Hilton has rolled out its Real Travel push in time for the summer travel season to add excitement to travellers’ ‘obli-cations.’ Hampton by...

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LG Gets Serious over TV with Lorna Morello

Olivia Pearce

June 26, 2017June 26, 2017

LG Electronics USA partners with prank director, Jeff Tremaine, to celebrate the #SeriousWatcher with its OLED TV viewing experience. LG Electronics USA has launched a social media...

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Dell Signs Spider-Man Deal to Launch Global Campaign

Joshua Hughes

June 20, 2017June 20, 2017

Dell and Sony Pictures have partnered to roll out a 360-degree global marketing push featuring a television spot and other key highlights. Dell has teamed...

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Coca-Cola Leads Canada 150 Push with Television Spot

Joshua Hughes

June 19, 2017June 19, 2017

Coca-Cola has launched Canada 150, a campaign celebrating its long-standing heritage in said market with the rollout of a series of initiatives. Coca-Cola has rolled...

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Design Featured News Technology

Samsung Turns Television into Art with The Frame

Thomas Ng

June 16, 2017June 16, 2017

Samsung Electronics America has transformed television viewing with The Frame, which offers both entertainment and art for the home. Samsung Electronics America has unveiled The...

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Schick Flexes Hydro Muscle in Transformers Tie-up

Joshua Hughes

June 15, 2017June 15, 2017

Schick Hydro and Paramount Pictures' Transformers: The Last Knight have partnered for a push featuring a spot directed by Michael Bay. Schick Hydro has joined forces with...

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Dodge Partners with The Fate of the Furious Franchise

Joshua Hughes

March 3, 2017March 3, 2017

Dodge has secured a promotional partnership with Universal Pictures for The Fate of the Furious, which premieres in theatres on 14 April. Dodge, a partner...