Technology Archives | World Branding Forum

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French luxury furniture group, Roche Bobois has awarded its digital performance business in the United Kingdom to Maxus Performance. Roche Bobois has appointed Maxus Performance...

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Branding Featured News Videos

Nintendo and Universal Parks Ink Global Deal

Joshua Hughes

November 29, 2016November 29, 2016

Nintendo will leverage its expansive gaming expertise to develop family entertainment offerings for the millions of Universal fans. Nintendo has entered into a global partnership...

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Snickers Jumps into the Ring with WrestleMania 33

Thomas Ng

November 28, 2016November 28, 2016

In line with its renewed sponsorship of the franchise, Snickers will receive broadcast and digital exposure to connect with WWE’s global fan-base. Confectionery giant, Snickers,...

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T-Systems Launches Data Centre in West London

Thomas Ng

November 24, 2016November 24, 2016

The data centre is part of a twin facility located across Hayes and Slough, and houses the new T-Systems Dynamic Cloud Platform. Global ICT service...

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Sony News Suite User App Opens for UK Advertisers

Thomas Ng

November 23, 2016November 23, 2016

News Suite ads include sponsored news channels, sponsored content, clickable in-feed native ads, and push notifications to advertorial. Sony is rolling out brand partnerships in...

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Design Featured News Technology

Genesis Motors Canada Debuts to Redefine Luxury

Thomas Ng

November 21, 2016November 21, 2016

Promising refined performance and athletic design, Genesis Motors Canada is built on a human-centred purchase and ownership model. A new entry into the automotive industry,...

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Apple Opens Registration for Hour of Code Series

Thomas Ng

November 18, 2016November 18, 2016

Hour of Code programmes at Apple locations will entail an introduction to Swift Playgrounds, a free new app for iPad which elevates coding. Apple has opened...

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Ubisoft Debuts Assassin’s Creed The Ezio Collection

Thomas Ng

November 16, 2016November 16, 2016

Ubisoft has rolled out The Ezio Collection via its Assassin’s Creed franchise, now available for the PlayStation 4 system and Xbox One. Ubisoft has unveiled...

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Featured Marketing News

Solace Signs On as an Alpine Canada Gold Partner

Deborah Joy Peter

November 8, 2016November 8, 2016

Solace will support strategic research and innovation projects to give Alpine Canada athletes and coaches data they can analyse and apply. Alpine Canada has entered into...

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Honor Drives Fans Gaga with Gala in 16 Countries

Thomas Ng

November 7, 2016November 7, 2016

The Honor sale promises deals across Belgium, Germany, France, Italy, Portugal, Spain, the UK, United States, and other key markets. Huawei-owned smartphone label, Honor, has...

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News Technology

MoneyGram Partners with Bank of the Philippine Islands

Thomas Ng

November 4, 2016November 4, 2016

The collaboration strengthens the digital footprint of MoneyGram in the Philippines, one of the world's largest remittance markets. MoneyGram has inked a partnership agreement with the Bank...

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Branding Featured News

Huawei Premieres the Mate 9 and Porsche Design

Olivia Pearce

November 3, 2016November 3, 2016

Following the success of the Huawei P9, the Mate 9 series features the second generation dual-lens camera co-engineered with Leica. Huawei has unveiled the Mate...