Technology Archives | World Branding Forum

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Toyota has launched The Book of Names, a limited-edition hardcover publication celebrating the loyalty and spirit of its Hispanic car owners. As a tribute to...

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Hyundai Honours American Troops with 360 Immersion

Thomas Ng

February 1, 2017February 1, 2017

Hyundai will transport US troops from an overseas base to the heart of the Super Bowl action using custom-built 360-degree immersive pods. Hyundai Motor America,...

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Branding News Technology

Bravado Named Exclusive Licensing Partner of emoji company

Joshua Hughes

January 31, 2017

To Manage Retail and Licensing, Online Distribution and Partnerships in UK, Ireland and the Nordics Bravado, Universal Music Group’s merchandise and brand management company, signed...

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News Social Media Technology

Facebook Upgrades Login Security for 1.79 Billion Users

Thomas Ng

January 30, 2017

Joint Research from Yubico and Google Using Physical Security Keys to Log Into Accounts Facebook has upgraded the login security for its 1.79 billion users...

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Branding News Social Media

Snapchat Introduces Groups in Latest Update

Anna Yuu

January 27, 2017

Users Can Share Snaps and Chat with 15 Other Friends in the Latest Feature Snapchat has launched Groups in its latest update on Tuesday. The...

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Marketing News Videos

Warner Bros Signs Multi-Year Deal with Starz Play

Olivia Pearce

January 25, 2017January 25, 2017

Starz Play Gains Right to Stream Premium TV Content Across MENA Region Warner Bros has signed a multi-year agreement with Starz Play, the video streaming...

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Design News Social Media

LinkedIn Overhauls Site to Enhance User Experience

Anna Yuu

January 20, 2017January 20, 2017

New Website Design Features Real-time Messaging Interface and Provides Insight to Content Sharing LinkedIn has just received the largest redesign since its launch in 2003,...

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Industry Marketing News Technology

Huaqiang North Reopens as International Electronics Commercial Hub

Thomas Ng

January 16, 2017January 19, 2017

New Metro Stations and Additional 4,000-Metre Square of Business Space Among Upgrades Done to China's Largest Electronics Centre Huaqiang North, China's electronics hub located in...

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Featured Marketing News Technology

App Store Breaks Records on New Year’s Day

Anna Yuu

January 6, 2017

$240 Million in Customer Purchases Makes 1 January 2017 the App Store’s Busiest Day Ever App Store from Apple has capped a record-breaking holiday season...

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Panasonic and IBM Co-Develop Cognitive Concierge Solutions

Olivia Pearce

January 6, 2017January 6, 2017

The companies integrate IBM’s Watson and Cloud into a digital mirror designed for hotels and other hospitality industry customers Panasonic and IBM introduce the product...

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Branding Featured Industry News

Pernod Ricard Announces World’s First Connected Cocktail Library

Joshua Hughes

January 5, 2017January 24, 2017

As ‘hometainment’ sees consumers turn to their homes for new social experiences and in a near future of ‘smart-homes’, Pernod Ricard introduces Opn enhances the...

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Branding News Technology

IBM And The New York Times’ T Brand Studio Unveil New AR Experience

Olivia Pearce

January 5, 2017January 24, 2017

IBM and The New York Times launch "Outthink Hidden," an augmented reality experience that brings unsung heroes of innovation to life. Inspired by the 20th...