Technology Archives | World Branding Forum

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Honor has re-imagined the gaming experience for users of its 9 series via a partnership with Google Play over Transformers: Forged to Fight. Honor, the...

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Grey Grows Digital in France with Sensio Takeover

Thomas Ng

July 27, 2017August 1, 2017

Grey has acquired Sensio, a digital agency in France whose services include design, technology, consulting, and customer acquisition. Marketing communications network, Grey, has acquired Sensio,...

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Naiadgames Launches Navy Field on Mobile Globally

Thomas Ng

July 20, 2017July 24, 2017

Naiadgames has debuted the mobile version of Navy Field, with the game localised across 18 languages and launched in 120 countries. Naiadgames has developed a...

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Design Featured News Technology

KFC and DC Launch Across the Universe Comic Book

Thomas Ng

July 18, 2017July 18, 2017

Colonel Sanders and Green Lantern team up to zing bad guys across the universe in the latest comic book release from KFC and DC. KFC...

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Design Featured News Technology

Honda Launches 2018 Fit at American Dealerships

Thomas Ng

July 17, 2017July 18, 2017

The 2018 Honda Fit is now available for sale in the United States, with the new model re-imagined to offer feature-rich improvements. Honda has begun...

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Forcepoint Raises Cyber Shield to Protect the Human Point

Thomas Ng

July 12, 2017July 17, 2017

To reinforce its central theme, Forcepoint has devised a new brand push featuring broadcast, digital, social, outdoor, and print elements. Global cybersecurity provider, Forcepoint, has...

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Wirecard Eyes European Retailers with WeChat Deal

Thomas Ng

July 10, 2017July 11, 2017

Wirecard has inked a Tencent deal offering European retailers a mobile payment method with access to over 938 million WeChat and Weixin users. Specialised in...

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Branding Featured News

Nike Vision Focuses on Performance with New Shades

Olivia Pearce

July 7, 2017July 24, 2017

Set for global release in September, Nike Vision has debuted two new performance sunglasses variants: the Hyperforce and Hyperforce Elite. Nike Vision has added to...

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KFC Beefs Up Drives-Thru with Robot Chicken Expert

Thomas Ng

July 6, 2017August 14, 2017

KFC brings Colonel Harland Sanders to the drive-thru with the debut of a human assisted robotic linguistic animatronic networked device. To celebrate National Fried Chicken...

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Volvo Changes the Game with Electrification Strategy

Thomas Ng

July 5, 2017July 5, 2017

Every Volvo car launched from 2019 will have an electric motor. The move supports the brand’s aim to reduce its carbon footprint. Volvo has revealed...

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Flixy Games Unleashes Zareen Khan in Asura Fighter

Thomas Ng

July 4, 2017July 4, 2017

Flixy Games has added a new avatar to its Asura Fighter series. The warrior character is played by actress and model, Zareen Khan. Bangalore-based developer, Flixy Games,...

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Featured Industry News Technology

Essence Picks Dave Marsey to Head Google Business

Thomas Ng

June 30, 2017July 4, 2017

Essence has replaced Alastair Boyle, who leaves for London, with new hire, Dave Marsey, to oversee the agency's Google account globally. Essence has appointed Dave...