World Branding Forum

Read Time:1 Minute, 25 Second

Set for global release in September, Nike Vision has debuted two new performance sunglasses variants: the Hyperforce and Hyperforce Elite. Nike Vision has added to...

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Advertising Featured News Videos

Perrier Adds Sparkle with AKACORLEONE Charm

Joshua Hughes

July 7, 2017July 18, 2017

Perrier is launching its Strawberry and Watermelon sparkling flavours with an AKACORLEONE collaboration and a series of summer events. Sparkling mineral water giant, Perrier, has...

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Featured Marketing News

W Hotels Rolls into Shanghai to Unveil The Bund

Deborah Joy Peter

July 7, 2017July 20, 2017

A welcome addition, the new W Hotels flagship property in Shanghai marks the brand’s first in said city and third in Mainland China. W Hotels...

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Featured Marketing News

Electrolux Expands Footprint with Best Takeover

Anisha Kapoor

July 7, 2017July 19, 2017

Consumer electronics heavyweight, Electrolux, will acquire Best, a home solutions brand specialised in the design of kitchen hoods. Electrolux has agreed to acquire Best, a...