Sustainability Archives | World Branding Forum

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Doubles Effort to Market Smoke-free Products that Can Ultimately Replace Cigarettes Philip Morris International (PMI) confirmed that more than one million adult smokers have converted...

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Design News Technology

Ford and Transport for London to Deliver Cleaner Air

Anna Yuu

January 23, 2017

Trial Run of 20 Plug-In Hybrid Ford Vans To Study Their Contribution to Cleaner Air While Boosting Operator Productivity Ford and Transport for London are...

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Branding Industry News

Taco Bell Welcomes 2017 with Healthier and Greener Options

Anna Yuu

January 4, 2017January 9, 2017

Plans to Remove XL Cups, Extend Its Cage-Free Egg Commitment, Reduce Sodium, Expand the Live Más Scholarship and Make More Sustainable Choices Taco Bell pledges...

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Industry News

Health is Primary Focus of Beverage Industry Trends in 2017

Anisha Kapoor

January 3, 2017January 9, 2017

Beverage industry leaders should understand and capitalise on key consumer insights that affect purchasing behaviors. Evergreen Packaging, a global leader in creating fiber-based packaging solutions,...

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Ecobuild Launches the Big Innovation Pitch with M&S

Thomas Ng

December 20, 2016December 20, 2016

The Ecobuild Big Innovation Pitch has returned for a third consecutive year, with the latest installation featuring a Marks & Spencer tie-up. Ecobuild has teamed...