Style Archives | World Branding Forum

Read Time:59 Second

Macy's has launched a new range dubbed YYIGAL. Created by Yigal Azrouel, it features tops, faux leather motorcycle jackets, and more. Macy's has unveiled a...

Read Time:1 Minute, 13 Second

Featured Marketing News

Taco Bell Warms Up to Winter with Hayley Elsaesser

Deborah Joy Peter

February 13, 2017February 13, 2017

Taco Bell Canada has secured a partnership with Toronto designer, Hayley Elsaesser, for the design of its TaCoat winter offering. Taco Bell Canada has partnered...

Read Time:55 Second

Design Featured Marketing News

Karl Lagerfeld Paris Styles Up with Social Collection

Anisha Kapoor

February 13, 2017February 13, 2017

Featuring 13 designer gowns, the new Karl Lagerfeld Paris extension incorporates an elegant colour palette with a Parisian aesthetic. Karl Lagerfeld Paris has unveiled its...

Read Time:1 Minute, 24 Second

Branding Campaigns Featured News

Cîroc Puts on Party Hat and Lands Alessandra Ambrosio

Olivia Pearce

February 13, 2017February 13, 2017

For its #ONARRIVAL push, Cîroc has partnered with Alessandra Ambrosio who is starring in its latest photography campaign. Luxury vodka label, Cîroc has inked...

Read Time:1 Minute, 13 Second

Branding Featured News

Residence Inn by Marriott Jazzes Up Vibe in St. Louis

Olivia Pearce

December 30, 2016December 31, 2016

Following a two-million-dollar makeover, Residence Inn St. Louis O'Fallon has re-opened to feature 108 redesigned suites and spaces. Residence Inn St. Louis O'Fallon, under Commonwealth...

Read Time:1 Minute, 0 Second

Branding Featured News

Coach Lands Selena Gomez as Brand Ambassador

Olivia Pearce

December 19, 2016December 19, 2016

Coach has welcomed Selena Gomez on board as the new face of the brand. The deal commences with a fall fashion campaign in 2017. Coach,...

Read Time:59 Second

Branding Featured News

Aussie Hands Laura Polko Brand Ambassadorship

Olivia Pearce

December 8, 2016December 8, 2016

Procter & Gamble haircare brand, Aussie, has officially named Laura Polko its ambassador to deliver tips and how-to videos on its products. Aussie, a Procter...

Read Time:1 Minute, 0 Second

Branding Campaigns Featured News

Izabel London Boosts Brand with Television Campaign

Olivia Pearce

November 24, 2016November 24, 2016

Izabel London has secured a television sponsorship deal across three channels to boost its brand presence over the festive period. Izabel London has begun a television...

Read Time:1 Minute, 4 Second

Branding Featured News

Hennes & Mauritz Debuts Inaugural Black Friday Line

Olivia Pearce

November 11, 2016November 11, 2016

To reel in the biggest shopping day of the year, Hennes & Mauritz has released a Black Friday collection for men, women, and kids. Hennes...

Read Time:1 Minute, 0 Second

Design Featured News

UGG Unveils Rugged Est. 1978 Collection for Men

Deborah Joy Peter

November 11, 2016November 11, 2016

An American-made collection featuring limited edition footwear and accessories, Est. 1978 by UGG is now available in-store and online. UGG has launched a premium collection...

Read Time:1 Minute, 2 Second

Featured Marketing News

Ghd Jazzes Up with Olivia Culpo Ambassadorship

Deborah Joy Peter

October 28, 2016October 28, 2016

Olivia Culpo has been appointed as the newest ambassador of ghd, in that she will use her social media following to drive brand engagement. Premium...

Read Time:57 Second

Advertising Featured News

Under Armour Drives Strength with Christin Rose

Joshua Hughes

October 19, 2016October 19, 2016

Based on the Under Armour deal, She Plays We Win will continue supporting the faces of the future via Christin Rose's photography. Under Armour has...