Social Archives | World Branding Forum

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Pomellato has added to its Sisterhood Initiative through collaborations featuring Jane Fonda and a major cast of male and female influencers. Premium jewellery-maker, Pomellato has joined...

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Barbie Inspires Young Girls with Be Anything Tour

Thomas Ng

March 8, 2019March 8, 2019

The Barbie Be Anything Tour will honour female role models across the United States, including American country music star, Kelsea Ballerini. For its 60th anniversary,...

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Featured Marketing News

Old Navy Shoots for the Sky to Uplift Women

Anisha Kapoor

March 7, 2019March 8, 2019

Starting on the ground, Old Navy is making stops in Los Angeles, San Francisco, and New York to host empowering skytyping activations. Old Navy is...

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Branding Featured News Videos

Visa Does Women’s Global Edition of Everywhere

Olivia Pearce

March 6, 2019March 7, 2019

The Visa Women’s Global Edition of VEI will offer female entrepreneurs a platform to showcase visionary solutions in fintech and social impact. In line with...

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Branding Featured News

Cayman Islands Tourism Evokes Travel Dreams

Olivia Pearce

March 4, 2019March 5, 2019

The Cayman Islands Department of Tourism has launched a campaign celebrating the best features of the destination as a premier location. The Cayman Islands Department...

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Campaigns Featured News

Sol Chelada Announces American Release

Deborah Joy Peter

February 28, 2019February 28, 2019

Mexican savoury beer offering, Sol Chelada, has made its way into the United States and will be made available to consumers via MillerCoors. Mexican beer...

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Campaigns Featured News Videos

Joe Fresh Launches Free Your Fresh Campaign

Deborah Joy Peter

February 25, 2019February 25, 2019

Joe Fresh has rolled out its nationwide spring campaign with creative executions across television and cinema screens throughout Canada. Canadian fashion retailer, Joe Fresh, has...

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TOMS Creates Impact in Europe with Influencers

Thomas Ng

February 22, 2019February 22, 2019

TOMS has partnered with three change-makers to propel its project investments around homelessness and other social ills affecting Europe. Footwear and lifestyle label, TOMS, will...

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Ketchum Hands Digital Leadership to April Scott

Anisha Kapoor

February 21, 2019February 21, 2019

A fresh senior hire, April Scott has been appointed by Ketchum to lead its digital consulting and content execution duties for North America. Ketchum has welcomed...

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Featured Marketing News

Cost Plus Greets Fans with Hello Kitty Goods

Anisha Kapoor

February 13, 2019February 17, 2019

Cost Plus has signed a deal to make available to its shoppers the new Hello Kitty range from Sanrio at its stores and online. Cost...

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Branding Featured News

Ritas Shakes Up the Status Quo with Spritz

Olivia Pearce

February 8, 2019June 13, 2023

Anheuser Busch brand, Ritas, has developed a new line of alcoholic beverages called Spritz, which debuts in the United States this month. Ritas, the Anheuser...

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Advertising Featured News

Jarlsberg Adds Flavour with Life’s Best Served

Joshua Hughes

February 6, 2019February 6, 2019

Jarlsberg has expanded its largest advertising campaign rolled out in 2018 to offer consumers compelling experiences and great memories. Jarlsberg Cheese has widened its 2018...