shapewear Archives | World Branding Forum

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Maidenform has rolled out its Magic Slimming collection, for which it collaborated with The Lycra Company for its FitSense technology. Maidenform, the shapewear portfolio under...

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Featured Marketing News

Hanes Hosiery and Maidenform Steal Runway

Deborah Joy Peter

September 22, 2016September 22, 2016

Hanes Hosiery and Maidenform have signed on as sponsor of the four-city College Fashion Week 2016 runway series by Her Campus. Hanes Hosiery and Maidenform have partnered with Her Campus, a global...

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