Procter & Gamble Archives | World Branding Forum

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Accolades Follow BBDO New York Being Named in Fast Company's Top 10 Most Innovative Companies Earlier this Year BBDO New York has been named Agency...

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Campaigns Featured News

Herbal Essences Recognises Mums in “Pregnant Women Can” Campaign

Olivia Pearce

May 3, 2018May 9, 2018

"Pregnant Women Can" Campaign by Herbal Essences Celebrates Women Living Life While Making A Life, As Unstoppable Forces of Nature Herbal Essences, a brand in...

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Campaigns Featured News

UK Businesses Commit to UK Plastics Pact against Plastic Waste

Olivia Pearce

April 26, 2018

UK Plastics Pact by WRAP Adopted by 42 UK Businesses Bringing Together All Links in the Plastic Production Chain Unnecessary single-use plastic packaging will be...

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Featured Marketing News

Walmart Teams Up with Always #LikeAGirl to Support Girl Scouts

Nathaniel Mark

April 24, 2018May 8, 2018

Actress Abigail Breslin Kicked-Off the Always-Walmart Partnership with STEM Academy Event in Collaboration with Girl Scouts of the USA Based on the insight from the...

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Campaigns Featured News

Pantene Teams Up with Priyanka Chopra in Go Gentle Campaign

Olivia Pearce

April 19, 2018

Partnership between Pantene and Priyanka Chopra Aims to Inspire Women to Use Their Inner Strength to #GoGentle Pantene, a hair-care brand from Procter & Gamble,...

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Branding Featured News

P&G Focuses on Enabling and Inspiring Positive Impact in the World

Olivia Pearce

April 18, 2018May 8, 2018

Ambition 2030 Goals Span Brands, Supply Chain, Society and P&G Employees Focusing on Positive Impact The Procter & Gamble Company announced that it has achieved...

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Advertising Industry

Cannes Lions and ANA Launch CMO Growth Council

Anisha Kapoor

April 18, 2018May 8, 2018

New Cannes Lions Council Will Frame the Future Growth Agenda for Brands on the Global Stage The Cannes Lions International Festival of Creativity and the...

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Advertising Industry

Grey Group Launches Grey Midwest

Anisha Kapoor

April 12, 2018

New Future-Facing Marketing Hub by Grey Opens in Cincinnati Michael Houston, Worldwide CEO of Grey Group, announced the launch of a new future-facing, full-service, end-to-end...

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Campaigns Featured News

Febreze ONE Partners with Tamera Mowry as She Opens Her Home

Olivia Pearce

April 9, 2018May 8, 2018

The Actress, Co-Host, and Mother Of Two Invites Fans To See How She Maintains Her Favourite Living Spaces Through The Febreze “One Happy Home” Video...

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Advertising Industry Marketing

Adam O’Conor Joins Grey as Chairman and CEO of Greater China Agency

Anisha Kapoor

March 21, 2018May 8, 2018

Ogilvy Veteran One of Asia-Pacific's Most Accomplished Leaders, Joins Key Grey Leadership Posts Michael Houston, Worldwide CEO of Grey Group, announced that Adam O'Conor, one...

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Branding Featured News Videos

Procter & Gamble Ups Safety with Child-Guard Tubs

Olivia Pearce

August 3, 2017August 4, 2017

Procter & Gamble has increased safety around its Tide Pods and Gain Flings offerings to reduce accidents related to its liquid laundry pacs. Procter &...

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Advertising Featured News Videos

Pantene Unveils Gold Series Spot Starring Jillian Hervey

Deborah Joy Peter

March 23, 2017March 23, 2017

Pantene has released a new advertisement starring ambassador, Jillian Hervey, to spotlight its Gold Series range for African American hair. For the next chapter of...