Mobile Archives | World Branding Forum

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For 2017's Cannes Lions Festival visiting France in June, smaller juries will feature to improve the quality of discussion inside the jury room. Cannes Lions...

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Featured News Technology Videos

Honor Drives Fans Gaga with Gala in 16 Countries

Thomas Ng

November 7, 2016November 7, 2016

The Honor sale promises deals across Belgium, Germany, France, Italy, Portugal, Spain, the UK, United States, and other key markets. Huawei-owned smartphone label, Honor, has...

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Branding Featured News

Huawei Premieres the Mate 9 and Porsche Design

Olivia Pearce

November 3, 2016November 3, 2016

Following the success of the Huawei P9, the Mate 9 series features the second generation dual-lens camera co-engineered with Leica. Huawei has unveiled the Mate...

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Featured News Technology

Wileyfox Dials in with Swift 2 Smartphone Release

Thomas Ng

November 3, 2016November 3, 2016

Wileyfox expanded its portfolio with the introduction of the Swift 2 collection which sports a fresh look and boasts major tech upgrades. London-based mobile manufacturer,...

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Featured News Technology

BlackBerry Meets Mobile Exit with Software Resurgence

Thomas Ng

September 29, 2016September 29, 2016

The termination of the BlackBerry handset business marks the end of an era for a brand once considered a key market leader in its category....

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Featured News Technology

Skechers Taps Younger Shoppers with Mobile App

Thomas Ng

September 28, 2016September 28, 2016

The Skechers app allows consumers in the United States to purchase their favourite styles anywhere they feel the need to shop for footwear. Skechers has...

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Featured News Technology

Apple Unveils MacOS Sierra as Free Update for Users

Thomas Ng

September 22, 2016September 22, 2016

Bringing Siri to the Mac and more, MacOS Sierra incorporates multiple intelligent functions from both the Apple iPhone and iPad. Apple has made the macOS...

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Featured News Technology

Clorox Cleans Up with Digital Overhaul

Deborah Joy Peter

September 20, 2016September 20, 2016

Clorox has redesigned its website to afford users easier access, improved navigation, heightened convenience, and increased intuition. Clorox has moved to revamp its corporate website,...

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Samsung Launches Note7 Recall in the United States

Thomas Ng

September 19, 2016September 19, 2016

The recall exercise follows the global announcement of the battery cell issues related to certain Samsung Galaxy Note7 devices. Samsung Electronics America has confirmed that...

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Featured News Technology Videos

Lenovo Targets Apple Users with Skip the Sevens

Thomas Ng

September 16, 2016September 16, 2016

Squashing the hype around increased display sizes and megapixels, Lenovo has launched a campaign challenging Apple and Samsung users’ idea of innovation. Lenovo has created...

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Weber Shandwick Unveils London’s Flipside Takeover

Deborah Joy Peter

September 13, 2016September 13, 2016

The Weber Shandwick move combines Flipside’s services with its own social media, brand publishing, and integrated media capabilities. Communications network, Weber Shandwick, has acquired Flipside,...

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Featured News Technology Videos

Apple Welcomes Global Debut of iPhone 7 and 7 Plus

Thomas Ng

September 8, 2016September 8, 2016

The Apple releases boast enhanced camera systems, stereo speakers, power, and battery performance, among other key features. Apple has unveiled both the iPhone 7 and iPhone...