M&M'S Archives | World Branding Forum

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Mars has committed to achieving water balance in five manufacturing sites identified to be facing the greatest water stress challenges by 2025 Mars, Incorporated is...

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Advertising Industry Marketing

Andrés Ordóñez Joins FCB as Chicago Chief Creative Officer

Anisha Kapoor

August 7, 2019

FCB new creative leader brings big global brand ideas to life through innovation FCB today announced that Andrés Ordóñez has been brought on board as...

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Advertising Industry Marketing

BBDO New York Named Agency of the Year at Four Major Award Shows

Anisha Kapoor

May 16, 2018

Accolades Follow BBDO New York Being Named in Fast Company's Top 10 Most Innovative Companies Earlier this Year BBDO New York has been named Agency...

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Advertising Branding Featured News

M&M’S Spokescandy Becomes Human in Latest Ad

Olivia Pearce

January 30, 2018January 30, 2018

Iconic Red M&M'S Spokescandy Experiences Life as Danny DeVito The M&M'S Brand released its new Super Bowl commercial online in advance of its airing during...

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Advertising Featured News

Danny DeVito Stars in M&M’S Super Bowl LII Commercial

Joshua Hughes

January 23, 2018January 23, 2018

Brand Releases Online Video with Comedian Danny DeVito to Tease its New Super Bowl Spot M&M'S released a short online video revealing that Danny DeVito...

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Branding Campaigns Featured News

M&M’S Releases Iconic Advertisement Sequel

Olivia Pearce

November 29, 2017December 2, 2017

M&M'S Yellow Spokescandy Stars in the Brand's New Global Campaign, Airing in 12 Markets this Christmas Season Every Christmas since 1996, the M&M'S Brand has...

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Branding Featured News Videos

M&M’s And Visionaire Launch Interactive Film

Joshua Hughes

January 30, 2017January 30, 2017

Brand's Colourful Chocolate Candies Star in KAWS' First Ever Virtual Reality Film M&M's has released a new virtual reality film developed by contemporary artist KAWS...

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Featured Marketing News Videos

M&M’s Coffee Nut Clinches Flavour Vote by Fans

Deborah Joy Peter

July 26, 2016July 26, 2016

Coffee Nut joins the original M&M'S peanut flavour at stores across America. A spot with Tony Hale has debuted to help with the reveal. In commemoration...

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Branding Campaigns Featured News Videos

M&M’s Activates Rainy Day with X-Men Partnership

Olivia Pearce

May 3, 2016May 3, 2016

The X-Men spot has launched via television and web, and depicts a storm brewing at the X-Mansion with M&M’s seated at the heart of it....

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Branding Campaigns Featured News Videos

M&M’s Welcomes Diamond Year with #CelebrateWithM

Olivia Pearce

March 7, 2016March 8, 2016

The push features events, collaborations, and partnerships aimed at cementing the brand's place in pop culture history M&M’s has launched the largest marketing campaign in...

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Advertising Branding Campaigns Featured News Technology

X-Men to Premiere in Super Colour with M&M’S Partnership

Thomas Ng

October 9, 2015October 9, 2015

The collaboration will entail a 360-degree marketing push using merchandising, digital, OOH, in-cinema advertising, PR and more Mars Chocolate North America has initiated a partnership...