Lincoln Archives | World Branding Forum

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Lincoln First Listen Spotlights All-New 2018 Lincoln Navigator and Revel Audio System as Artist NE-YO Discusses New Song "Good Man" The Lincoln Motor Company has...

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Lincoln Continental Strikes a ‘Cord’ with Gary Clark Jr.

Joshua Hughes

February 9, 2017February 9, 2017

The Lincoln Motor Company has inked a deal with blues artiste, Gary Clark Jr., to star in a commercial spotlighting the 2017 Continental. The Lincoln...

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Lincoln Flaunts Continental with Matthew McConaughey

Deborah Joy Peter

December 19, 2016December 19, 2016

Premium carmaker, The Lincoln Motor Company, has launched its That’s Continental campaign starring actor, Matthew McConaughey. The Lincoln Motor Company has rolled out a new television...

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Lincoln Photo Journeys with Annie Leibovitz

Joshua Hughes

October 11, 2016October 11, 2016

For the Lincoln Continental push, she researched a route and created a narrative inspired by childhood road trips she took with her father. The Lincoln...

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Women Drive Demand for Lincoln Luxury Vehicles

Joshua Hughes

April 7, 2016June 16, 2016

Lincoln female audience share has grown by more than 11 times the rate of the brand in a decade, twice that of the overall luxury segment....

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Lincoln Drives Brand with Fellow Barber Partnership

Olivia Pearce

April 1, 2016April 1, 2016

The deal includes membership privileges which entail vehicle detailing, car washes, and unique dining experiences, and more The Lincoln Motor Company has inked an exclusive...