Industry Archives | World Branding Forum

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Creative Effectiveness, Design, Outdoor, PR, Product Design, and Digital Craft winners were named, and the Lions Innovation started at Cannes Lions. The third awards show...

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Advertising Featured News

IAA Activates Global Leadership for Two Terms

Joshua Hughes

June 22, 2016June 22, 2016

The team will represent the International Advertising Association (IAA) from the first term beginning in 2016 and the second ending in 2018. During its recent Board...

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Featured Industry News

Cannes Lions Unveils Winners for Five Categories

Deborah Joy Peter

June 21, 2016June 21, 2016

The Cannes Lions for Direct, Glass, Print & Publishing, Promo & Activation, and Radio have been presented to the respective winners. Cannes Lions has revealed...

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Advertising Featured News

McCann Names John Mescall Global Creative Council President

Joshua Hughes

June 21, 2016June 21, 2016

The move expands Mescall’s role at McCann and will see him marshal creative resources across all of the group’s regions and disciplines. McCann Worldgroup has...

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Advertising Featured News

RKCR/Y&R Names Jonathan Burley to CCO Role

Joshua Hughes

June 20, 2016June 20, 2016

The newly hired Jonathan Burley steps into said capacity from CHI & Partners where he previously led creative output for the past six years. RKCR/Y&R has...

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Featured Industry News

Casio America Names Cornerstone Agency of Record

Anisha Kapoor

June 17, 2016June 17, 2016

Casio has handed its PR and social media business to Cornerstone who will run a multifaceted programme for the brand’s major products. Casio America has...

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Industry News

Cannes Lions Sees Expansion with 43,101 Entries for 2016

Deborah Joy Peter

June 16, 2016June 21, 2016

In addition to the seven percent increase in submissions, there has been growth in 18 of the 24 Lions, according to Cannes Lions. At the...

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Featured Industry News

TBWA Appoints Erik Vervroegen to Creative Dual Role

Anisha Kapoor

June 15, 2016June 16, 2016

Vervroegen's comeback to TBWA celebrates his appointment as ECD for TBWA\Chiat\Day and Global Head of Art for TBWA\Worldwide. TBWA has hired Erik Vervroegen (pictured) as Executive...

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Advertising Featured News

Cannes Lions Reveals #SeeItBeIt Class of 2016

Joshua Hughes

June 14, 2016July 5, 2016

Fifteen female creatives from worldwide markets have been selected to form the 2016 #SeeItBeIt group. Their participation is being sponsored. #SeeItBeIt, the initiative by Cannes...

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News Public Relations

5WPR Joins O’Dwyer’s Leading Travel PR Ranking

Deborah Joy Peter

June 14, 2016June 14, 2016

O’Dwyer’s has ranked 5WPR amongst the 20 largest firms in the travel public relations category across the United States for 2016. 5WPR has been named a...

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Featured Industry News

TBWA Spruces Up with Key Leadership Appointments

Anisha Kapoor

June 10, 2016June 10, 2016

The expansion move by TBWA includes three senior promotions and two executive hires across the advertising network's New York office. TBWA\Chiat\Day has elevated Aki Spicer (pictured)...

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Featured Industry News

Google Dominates 2016 BrandZ Top 100 Ranking

Anisha Kapoor

June 8, 2016July 5, 2016

Recognised for its continual innovation, increased advertising revenue, and cloud business growth, Google reclaims top position from Apple. The BrandZ Top 100 Most Valuable Global Brands...