Ikea Group Archives | World Branding Forum

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The project explores the definition of ‘home’ by developing new living, community and retail ideas co-created between IKEA, the citizens of Helsingborg and other local...

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Campaigns Featured News

IKEA launches new 2030 forest agenda for improved forest management

Olivia Pearce

February 9, 2021

IKEA announces agenda to further enhance biodiversity, mitigate climate change and drive innovation to use wood in even smarter ways The IKEA business has for...

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Ikea Group accelerates efforts to tackle climate change

Olivia Pearce

April 17, 2020

Furniture brand, Inter IKEA Group, has joined an alliance of over 180 political decision-makers, business leaders, trade unions, NGOs and think tanks in calling for a...