Frito-Lay Archives | World Branding Forum

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Frito-Lay North America and Ketchum Win Evening's Top Award for Tostitos' 'Party Safe' Bag Ketchum, a global public relations firm part of Omnicom Public Relations...

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Burger King Seasons with Cheetos for Summer Special

Olivia Pearce

June 29, 2016June 29, 2016

A unique partnership, the collaboration unveils the ultimate limited-edition offering with the debut of Mac n’ Cheetos by Burger King. Burger King and Cheetos, under...

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Doritos Celebrates Big 5-0 with Bold 50 Push

Deborah Joy Peter

March 8, 2016

Bold 50 is an invitation to consumers to participate in the challenge of breaking 50 records with Doritos chips throughout the year Doritos, a flagship...