FCA Archives | World Branding Forum

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FCA, an automobile company, premiered two all-new television commercials for the Dodge and Jeep brands as part of the One World: Together At Home globally televised...

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Campaigns Featured News Social Media

FCA launches #MusicMonday for people to Stay #TogetherAtHome

Olivia Pearce

April 14, 2020

FCA Launches #MusicMonday with X Ambassadors, Dermot Kennedy and Ari Lennox FCA brands are coming together to bring comfort through music to all Americans in...

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Campaigns Featured Marketing News

FCA announces ‘Drive Forward’ initiative amidst pandemic

Olivia Pearce

April 2, 2020

"Drive Forward" initiative provides special incentives, including 0% financing for 84 months and no payments for 90 days on select FCA 2019 and 2020 models...

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Branding Featured News

Fiat Chrysler Automobiles to produce face masks for healthcare workers

Olivia Pearce

March 25, 2020

Fiat Chrysler Automobiles (FCA) is stepping in to help those at the front line of the coronavirus pandemic by manufacturing and donating more than 1...

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Campaigns Featured News

Chrysler expands partnership with No Kid Hungry to end child hunger

Olivia Pearce

March 20, 2020

Chrysler first partnered with No Kid Hungry in 2018 to help in their goal of ending childhood hunger The Chrysler brand is expanding its partnership...

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Campaigns Featured News

Jeep Announces Worldwide Partnership with Now United

Olivia Pearce

March 10, 2020

Jeep reveals innovative partnership with Now United to promote popular Jeep Renegade Jeep announced itself as a global auto partner for Now United will unite...

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Campaigns Featured News

Jeep gives fans motivation to become part of the Jeep Wrangler family

Olivia Pearce

March 9, 2020March 9, 2020

Jeep new 30-second television and online spot features the custom Jeep song "Young," performed by Old Dominion specifically for the brand as part of NBC's hit series "Songland"...

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Advertising Featured News

FCA Delivers First Campaign Featuring the Apple Experience

Joshua Hughes

June 29, 2018

Campaign for Jeep, Dodge, Ram, Chrysler, and FIAT features iconic music artists such as OneRepublic and Alice Cooper and highlights the Apple experience available in FCA vehicles The...

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Featured Marketing News Videos

Chrysler Activates Child’s Play Around 2017 Pacifica

Deborah Joy Peter

October 10, 2016October 10, 2016

Three PacifiKids—Izzy, Miles, and Harper—greeted Chrysler minivan shoppers and assisted families with their exploration of the new variant. PacifiKids took over a dealership and ran...