Fashion Archives | World Branding Forum

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New York & Company has debuted its first collection with Gabrielle Union. The limited-edition capsule is available online and in stores. New York & Company...

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Branding Featured News Videos

Maggie Sottero Walks Down Memory Lane in the Fall

Olivia Pearce

August 15, 2017August 15, 2017

Maggie Sottero is celebrating its twentieth year with a social media push and runway debut of its anniversary collections in key markets. Maggie Sottero Designs,...

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Featured Marketing News

Coach X Selena Gomez Collection Sees Release

Deborah Joy Peter

August 8, 2017August 8, 2017

Coach has introduced a new collection in partnership with Selena Gomez featuring the Selena Grace bag and other accessories. Coach has debuted a new collection in...

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Advertising Featured News Videos

Nordstrom Dresses to Inspire in Fall Campaign

Joshua Hughes

August 7, 2017August 9, 2017

Nordstrom partners with photographer, Max Fargo, and director, Clara Cullen, for latest ad push to capture styles the way people wear them. Nordstrom has launched a...

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Advertising Featured News Videos

Bebe Struts Down the Runway with #BeYouBebe

Joshua Hughes

August 3, 2017August 3, 2017

Bebe has unveiled its latest ad campaign—Be Bold. Be Different. Be You.—which features four fashion, music, and social media influencers. Bebe has launched an influencer...

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Advertising Featured News Videos

Footaction Raps into the Season with Summer Hustle

Joshua Hughes

August 2, 2017August 3, 2017

Footaction has debuted a new push which features three American hip-hop heavyweights who have rallied to promote the brand's latest styles. Sportswear label, Footaction, has...

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Featured Marketing News

Joseph Ribkoff Celebrates 60 Years in Global Fashion

Deborah Joy Peter

August 1, 2017August 1, 2017

Joseph Ribkoff has released a commemorative spring collection and is showcasing its latest styles as a tribute to the brand's diamond jubilee. Canadian women’s apparel...

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Advertising Featured News

Estée Lauder and Victoria Beckham Debut New Line

Joshua Hughes

July 28, 2017July 28, 2017

Estée Lauder has partnered with Victoria Beckham to launch a second makeup capsule which will be available globally from September. Estée Lauder has unveiled a...

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Advertising Featured News

Calvin Klein Rolls Out 205W39NYC Global Push

Joshua Hughes

July 24, 2017July 24, 2017

Calvin Klein is launching its fall global ad campaign in 22 markets to introduce the fashion brand’s 205W39NYC collection by Raf Simons. Calvin Klein has debuted...

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Branding Featured News

Banana Republic Launches First Men’s Style Council

Olivia Pearce

July 24, 2017July 24, 2017

Fashion retailer, Banana Republic, has unveiled its Men’s Style Council featuring Matt Ryan, Didi Gregorius, CJ McCollum, and Kevin Love. Banana Republic has partnered with...

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Featured Marketing News

Wella Renews Style Focus with Christian Wood Deal

Deborah Joy Peter

July 21, 2017July 22, 2017

Wella has named Christian Wood its celebrity stylist ambassador; his unique lens and elite clientele will help propel the brand forward. Wella Professionals has named...

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Branding Campaigns Featured News Videos

Gloria Vanderbilt Jeans Launches We Are All One

Olivia Pearce

July 20, 2017July 20, 2017

Created in partnership with RO New York, Gloria Vanderbilt Jeans has released its fall campaign starring supermodel, Iman, and three others. Gloria Vanderbilt Jeans has debuted...